某汽車公司案例分析(英文版)-資料下載頁
2025-01-02 15:57本頁面
【正文】 ss, BMW has also appeared in many failed strategy, but these failures not seriously influence its sales performance. In the future, BMW will meet more unprecedented challenges in China. With China’ s economy has been developed, the petition of highgrade market will be more intense 。 Future Sheer Driving Pleasure BMW may rapidly develop over the next few years, but with the gradual saturation of premiumcar market in China, BMW may develop new market segments, or strategic shift in focus to the lowend market. A dozen years in the future, BMW Hydrogen diesel lootive may be developed, and gradually replaced the gasoline fueled cars as dominant on the premiumcar market in the future. And, relative to other panies of the hydrogen fuel cell vehicles, BMW39。s hydrogen internal bustion engine cars will have greater power advantage, and occupy more market key points of Improvement ? Sales work ? Aftersale service ? Position ? Pricing Sheer Driving Pleasure Sheer Driving Pleasure
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