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. Final thoughtsAcknowledgementsAppendix A. Experimental setting for online groupbuying auction for bakery cookies. Instructions for the participant in this experimentAppendix B. Summary of the scale items used in this studyReferencesImpacts of positive and negative corporate social responsibility activities on pany performance in the hospitality industryOriginal Research ArticleInternational Journal of Hospitality ManagementThe (re)Making of Paris as a Bohemian Place?Original Research ArticleProgress in PlanningResearch highlightsalternative culture add value to a place. alternative culture are used as tools for planning. creative city imply precarity. centrality is convenient (not only glamour).Virtual spotlighted advertising for tennis videosOriginal Research ArticleJournal of Visual Communication and Image RepresentationHow to effectively and lessintrusively deliver the advertising message by spatially replacing regions with advertisements in a period of exposure time for sports videos has been known as a challenging problem. The size, placement locations, and the representation of advertisement are the critical factors that have significant impact on both the recognition effectiveness and the perceived intrusiveness. In this paper, we take advertising theory, psychology, and putational aesthetics into account to develop a novel virtual advertising mechanism, called virtual spotlighted advertising (ViSA), for tennis videos. We utilize the extraneous visual acuity of viewers while watching the attractive object, such that they are not much disturbed from the progress of the game, and at the same time, the inserted advertisement can effectively deliver its message across to them. We propose a framework and realize an exemplary system to serve ViSA. The system automatically detects the candidate insertion points in both temporal and spatial domains and estimates the most effective region for visual munication. Then, the harmonically recolored advertisements with foveation model based nonuniform transparency, are projected onto the court. The evaluation results demonstrate the effectiveness of the proposed ViSA in terms of recall and recognition. Moreover, the induced visual intrusiveness is limited by the proposed innovative representation style.Article Outline1. Introduction2. Related work . Advertisement selection. Insertion point detection. Advertisement adaption3. System overview . Essential ideas. Framework overview4. Insertion point detection . Court view detection. Attractive object detection5. Communication effect mapping . Visual acuity estimation . Human visual foveation model. Visual acuity map construction. Effectiveness calculation. Advertisement allocation6. Representation . Color harmonization. Advertisement projection7. Experiments and evaluations . Effectiveness. Visual intrusiveness. Visual acceptability. Comparative evaluation8. Conclusions and future workAcknowledgementsReferencesPart II: Policy instruments for sustainable road transportReview ArticleResearch in Transportation EconomicsWithout questioning the fact that to achieve efficiency emitters should pay for the true costs of their actions (a core principle of economic policies such as pollution taxes), we find sufficient evidence in the literature to demonstrate that many other policy instruments can be used in bination with taxes and permits to ensure that the transport needs of the present generation can be met without promising the ability of future generations to meet any needs of their own. The policies and policy aspects considered in this paper broadly fall into three categories: physical policies, soft policies, and knowledge policies. All three aim to bring about changes in consumers’ and firms’ behaviour, but in different ways. The first category includes policies with a physical infrastructure element: public transport, land use, walking and cycling, road construction, and freight transport. We also consider the particular challenges for mobility in developing countries, and how these may be addressed. Soft policies, on the other hand, are nontangible aiming to bring about behavioural change by informing actors about the consequences of their transport choices, and potentially persuading them to change their behaviour. These measures include car sharing and car pooling, teleworking and teleshopping, ecodriving, as well as general information and advertising campaigns. Finally, knowledge policies emphasise the important role of investment in research and development for a sustainable model of mobility for the future. The main findings can be summarised as follows. Physical policiesAn increase in the use of public transport, bined with a decrease in the use of private cars, can reduce traffic congestion and, more importantly, carbon dioxide (CO2) emissions, as public transport generally causes lower CO2 emissions per passenger kilometre than private cars. Public transport fares are subsidised in most places, which can be justified by economies of scale and by the fact that public transport can reduce total road transport externalities. London, Singapore, Portland and Curitiba are all examples of good practice at government level, having achieved reliable, frequent and integrated public transport. Policies to increase public transport use must be part of an integrated policy. Integrated policy refers to integration across different modes of transport, different government objectives (such as the economy, health and the environment), considering the needs of different social groups, and coordinating action between the relevant government institutions. There is evidence that a lack of coordination can jeopardise the achievement of policy objectives. A sustainable model for transport policy also requires integration with landuse policies. These may be somewhat limited within the boun