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discussingthelanguagefeaturesofenglishrecruitingadvertisements-資料下載頁

2025-05-27 22:06本頁面
  

【正文】 A good mand of puter literacy ● Good analytical skill ● Minimum 5 years of work experience Ellipsis of auxiliary verbEllipsis of auxiliary verb is not always happen like those mentioned above, for instance, “IBM Not Always Have Vacancies”. It should have used “does not” to form negative sentence, but it only has “not”. That is because advertisers limit the numbers of words and then omit “does”.However, “be” as an auxiliary verb in the sentence of passive voice is usually omitted.● Technicians Wanted. “are” is omitted after the subject.● Secretary needed Immediately for Nike. In this case, so does “is”. Ellipsis of articleArticles are the functional words in English, so it will not affect readers to understand the meanings without articles. In particular in English recruiting advertisements articles are seldom used.The definite article “the” are monly used before the proper nouns which are formed by several words in nonadvertising English register, but can not be used in English recruiting advertisements. In addition, according to the rules of grammar, the requirements and responsibilities of posts are referred specifically, which should use “the”—the definite article to modify, but in English recruiting advertisements it is always omitted before those words—responsibilities, qualifications, requirements.Omitting indefinite article “a” or “an” is much mon than that of definite article. Even in the titles of advertisements, it does not need to use the indefinite article to modify the particular post, for instance, “Computer Operator Wanted”. “Operator” is without “s” in this title, so readers will understand that the pany just needs to employ one puter operator but not more than one. “a few” originally means “some”, and is a set phrase, once without “a” its meaning is pletely different, which means “seldom”. Nevertheless, there is an advertisement insistently omitting the “a”.● With few years’ experience in supervising highly qualified techniciansBefore the word “few” there is not “a”. But the word “years” behind “few” is plural, so readers also awaken that “few” there does not mean “seldom”. Therefore, this kind of ellipsis is acceptable. And the following instances are the same. ● Good mand of western accounting ● University degree in information technology● Permanent Beijing resident Ellipsis of subordinate clauseSubordinate clauses such as subjective clauses, adverbial clauses and objective clauses seldom appear in English recruiting advertisements, except some attributive clauses. In fact, advertisers will not use the whole attributive clause instead of using past participle or present participle as attribute. ● We wele applications from those personnel working in foreign panies.Behind “those personnel” the sentence omits the positions which can form a plete attributive clause—“who is”● Local resident living in Beijing downtown Anyway, the present participle “l(fā)iving in Beijing downtown” also e from the attributive clause “who is living in Beijing downtown” or “who lives in Beijing downtown”● University graduate holding a master degree in engineeringIn this sentence “holding” is an attribute, too. It is rewritten from “who holds”. Imperative sentenceOne of the language features in English recruiting advertisements is the imperative sentence. It has a high rate of appearance in advertisement, in particular in English recruiting advertisements. It transmits the information much directly to attract readers’ attention。 therefore, it has the effect to persuader and to urge them indirectly to take actions.When describing the ways to apply, advertisers always like to use imperative sentence. Because imperative sentence always omits the subject “you”, and begins with “please” or its abbreviation “pls”, followed by a verb, which can make readers fell polite and have the sense of warmness. As without the subject “you”, readers will think the advertisement is talking to them face to face. ● Please apply in own handwriting with full English resume and recent photo to…● Pls forward your resume and recent photo to… ● Please submit (send) your written application and personal resume in English, contact address and telephone numbers to the following address no later than ,2003…● Pls Email your CV with full work history and academic background to the following Email address● Reply to…Please include details of present remuneration and expected pay package.7. ConclusionRecruiting advertisements mainly aim to express the recruiting idea of the panies accurately and help the employing units to recruit the right talents. There are other two reasons that employing units would like to print recruiting advertisements in English. One is to adjust themselves to the trend of business globalization。 the other is to test the English level of the applicants.However, the English recruiting advertisements in our country almost take those people who have the relative professional knowledge and English level to a certainty as the main objects. Sometimes, they also include the oversea applicants who know English. Recruiting advertisement belongs to applied writing, but it is more flexible than other applied writings on manifestation. Its format and standard of carving out from other advertisements are different. Generally speaking, there are three types: A. Scale of advertisement.According to the length of advertisement, the space it will take up on the newspaper, the recruiting advertisement can be divided into long advertisement, medium advertisement and hitchhiker. B. Recruiting posts’ number The mon standard which is applied to carve out the recruiting advertisement is according to how many posts do employing units wand to recruit. C. Format DesignThe third one is depend on the design of the recruiting advertisement’s format. It has the itemed recruiting advertisement and formed recruiting advertisement. The
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