【導(dǎo)讀】速的發(fā)展和質(zhì)的飛躍。但是淘寶網(wǎng)店的顧客滿意度卻是一直以來困擾淘寶顧客的一個大問。首先通過傳統(tǒng)商業(yè)模式的顧客滿意度的涵義入手對淘寶網(wǎng)店顧客滿意度進(jìn)行。到了很快的發(fā)展，其中以淘寶網(wǎng)的發(fā)展最為迅速，使用也最為普遍。據(jù)報告顯示，2020年。網(wǎng)上購物以價格便宜，節(jié)省時間吸引了越來越多的人，并且網(wǎng)上購物突破。了傳統(tǒng)商務(wù)的障礙，無論對消費(fèi)者、企業(yè)還是市場都有著巨大的吸引力和影響力。淘寶網(wǎng)店的發(fā)展過程中，顧客滿意度不高、網(wǎng)店被投訴的現(xiàn)象經(jīng)常發(fā)生。

　　

【正文】 s of familylike service to win customers changing and upgrading satisfaction, win more share many customers. Such as Haier always put customer needs first, stand in the customer point of view of product development, design, personalized, humanized useful products, from the pullscreen TVs to the latest release of Taiwan does not blink of an eye for color TV, small hand rub a small child prodigy washing machine washing machines, small refrigerators Prince to wisdom eye inverter air conditioner, the system 17 hours from a Mike freezer to aftersalestop star service to meet customer needs and both are provided to the satisfaction The value of products and services. Another example is Microsoft39。s products are focused on each of the world39。s most talented developers to introduce even better than the products customers want, while the formation of global sales of economy of scale, the lowest price. This is Microsoft39。s secret of success in 20 years. In summary, emotional consumer era, decided what kind of products and production management services to provide what the powers are not part of a business, it is consumers, measuring the value of enterprise efficiency and the existence of the decision shifts to the hands of customers, the enterprise should cater to the customer, value to satisfy customers in order to get as much as possible from the customer money votes. The CS strategy is the magic weapon for winning such a vote. Second, customer satisfaction, the main steps in marketing strategy First, to establish the level of corporate culture customercentric, customer interests first, and customer satisfaction as the goal of philosophy. CS theory in the customer refers to internal staff and external customers (including distributors, wholesalers, agents, the final consumer and raw material suppliers, partners, etc.), customer satisfaction, including staff and external customer satisfaction, customer loyalty is also However. Mechanism for business success is customer satisfaction with loyalty, employee satisfaction and customer loyalty are key personnel. Employees of the pany39。s satisfaction and loyalty are products and services for enterprise customers satisfaction and loyalty based on customer satisfaction and loyalty are the inevitable result of employee behavior. No employee satisfaction and loyalty, it is impossible to create satisfied customers to provide value products and services, the customer naturally dissatisfied and disloyal, away from the enterprise. When the employee satisfaction and loyalty with customers when the contact will be with great enthusiasm into their intellectual capital, creative customer service, and to timely detection of trends in customer demand, timely product and service valueadded, firmly grasp live in the hearts of customers, to his satisfaction. FedEx found that when internal staff satisfaction rate to 85%, their customer satisfaction rate of 95%, and also very optimistic about corporate profits. Here determines the attitude of all employees. Therefore, panies must be customer satisfaction of business philosophy permeates the minds of staff, reflected in the management of employee loyalty to their R amp。 D products, manufacture products, provide 河北大學(xué)工商學(xué)院 2020屆本科生畢業(yè)論文 （設(shè)計） 18 marketing services to satisfied customers. If nine birds, the education of all employees receive customercentric is the highest business principles. Customers are benefactor, a friend, a teacher, a customer gave us the opportunity to work, the value of work, fun and work significance of the work. We should sincerely thank from the heart to customers satisfaction is our aim, to create the most value for the customers of products and services is our highest goal. Under the guidance of this principle, would rather lose yourself can not lose customers has bee a nine bird code of conduct for employees. so that customers are in the 9 First bird consumption is a pleasure, is such a great pleasure. Customers to pay costs on an expected value their consumption, and consumers end up spending at its heart will have a standard evaluation to measure, if the value for money, he will e back later, such as value for money, he probably will e again。 Otherwise, consumers will not e back. Therefore, 9 Bird is to provide consumers value for money products and services. there is such a business philosophy of customer satisfaction under the guidance of marketing, nine bird fire in the capital is not difficult to understand. Second, customers participate in product design and development. Customercentric pany, through market segmentation, target a wide range of research to understand the public39。s needs and values, standing customer point of view of product development, design, personalized, personalized valueadded products and services, is correct , but must allow users to join product design. Use of the Inter and CAD technology with customers to establish effective munication and information exchange, needs to grasp the customer information and customer value, to encourage a variety of information sources on the customer information database for timely updates. After analysis, the conclusion about the nature of customer needs, and to the enterprise customer demand information nature of various departments to share resources. This design products, provide customer satisfaction services. Now, many panies use a service called: Product Configurator system to help users with the participation of product design. That is stored in the puter where the latest information for all product modules, and replaced at any time, marketing personnel in the sales site on the Inter, according to user needs or user configuration with out it needs to meet their value products. Shanghai GM produces cars that operators and users are very satis