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公司職位描述大全(英文版)(編輯修改稿)

2024-07-13 02:47 本頁面
 

【文章內(nèi)容簡介】 ers routine correspondence Interacts with customers via telephone and making professional decisions regarding customer requests and requirements (. will be able to resolve first line customer inquires like basic pricing questions and/or contact appropriate parties in response to customer questions) Perform general office duties including opening and screening mail, making travel arrangements, maintaining department’s files, and filing expense reports for Sales Department Administers samples and specification requests from customers which includes analysis of requirements based on the request Plans and coordinates department meetings Marketing amp。 Sales Director / VP Job Description: Develop a marketing programs plan, which covers strategy, activities and budget Hire and manage marketing programs professionals to execute all activities Actively participate in the development of the pany’s positioning and key marketing messages Act as a pany spokesperson Work closely with the product development team to identify new products and will be responsible for leading global marketing and munication strategy Conduct and specify marketing requirements for market and customer research Identify opportunities and develop information to define markets, market potential, petition and product requirements that are the key to success Define and municate strategic vision for products Define and document product descriptions and demonstrations Prepare press releases, end user case histories and technology white papers Maintain product status information and knowledge of customer requested and requirements using certain processes Help identify and develop close key vendor relationships Work with marketing and sales staff to produce programs that exceed customer expectations in sales and customer service Define promotion activities, advertising plans, internet broadcasting, and will push the envelope on using the latest internet technology to create a national presence Develop a public relations campaign, strengthen the sales strategy generating new revenue streams and guide the strategic outes for customer service Responsible for executing marketing strategies and providing overall direction for the pany marketing effort Development of a marketing team and the identification of new opportunities Develop and implement promotional efforts including print advertising, product brochures, promotions, website strategy and tradeshow execution for all products and services Corporate identity branding, developing and implementing traditional and online campaigns Establish relationships with PR and advertising agencies, and developing budgets for marketing Responsible for formulating amp。 administering corporate policies amp。 developing long range goals amp。 objectives Provide strategic direction for the marketing division including sales and marketing support staff Optimize plan profitability and position in the marketplace Direct the entire group and individual marketing effort including planning amp。 forecasting, overseeing all groups sales activities, analyzing and interpreting results obtained, and taking necessary corrective action Establishes procedures and goals for the division Serve as a member of the senior management team providing input and direction on the pany’s strategic and operational goals and objectives Marketing ManagerJob Description : Responsible for the development of marketing strategy and annual marketing plan to achieve financial goals of the brand Responsible for the coordination and implementation of pricing, promotion, advertising strategy and merchandising, media and distribution Responsible for budget management, analysis and interpretation of financial, marketing and petitive data Search for and identify market potential for new and existing products Establish pricing and market strategies, estimate potential sales, defines and executes promotional activities, plan and execute tactical and strategic support for products from start to end Responsible to guide the research and development and manufacturing direction of the pany by understanding the market place Support key accounts through joint sales calls and develop customerspecific product marketing strategy as needed Act as product management ‘s “Product Champions” for the sales organization Provide remote and onsite sales, initiated product direction presentation, product application presentations, product benefit and differentiation presentations, etc. Provide customer feedback on current products and proposed product directions Provide regular feedback on observed petitive presence and trends Analyze track and understand market size segmentation growth trends and characteristics for the product line Analyze and understand petitive products, pricing, positioning, market share, strength amp。 weaknesses, channel, pany, etc. Provide training and product knowledge to sales staff Work with Brand Marketing through planning stages of annual plans to provide market perspective and focus Direct and provide input to Marketing which allows them for deliver desired / required promotional and merchandising efforts Evaluate, remend, plan and conduct sales and product training and materials Maintain brand equity and positioning in all target market segments Responsible for developing and managing channels development, buying and promotional programs necessary to enhance the growth of the strategic business unit Develop and implement strategies and tactics to enhance the growth of the strategic business unit Assist in the development and implementation of annual buying and rebate programs to support strategic business unit brand Working with the appropriate marketing and/or product manager, coordinate the development and implementation of c
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