【正文】 oys nearly 400 individuals. ( revised ) (3)統(tǒng)一性與一致性 (Unity and Coherence) 一篇商務(wù)寫作 的每一個(gè)段落都要圍繞一個(gè)論點(diǎn)從不同方面進(jìn)行論證，而在每一個(gè)段落中又都有一個(gè)主題句 (topic sentence)，一般安排在段首或段尾，而其它的句子則圍繞著它進(jìn)行論證，全文就這樣一步進(jìn)一步，一環(huán)扣一環(huán)地統(tǒng)一在主題思想上。 us just what you wish us to do about the matters. 練習(xí)二： Rewrite the following sentences to achieve conciseness: （ 1） Please see that an enquiry is conducted to determine the reason. （ 2） We express our regret at being unable to fulfill your order on this occasion. （ 3） Payment of their accounts will be made by Johnsons next week. （ 4） It is on the last day of June that the meeting will be held. （ 5） We are returning all the merchandise that is defective. （ 6） In the event that Model 404 is not available, please substitute Model 606. 練習(xí)三： Rewrite each sentence in order to express its meaning more courteously. （ 1） You won39。 中性 積極 I am in receipt of your order for 250 pairs of Niky ?Conga? sports shoes. . Thank you for your recent order for 250 pairs of Niky ?Conga? sports shoes. You failed to send your order to us before the new prices were introduced. . Unfortunately, we did not receive your order before the new prices were introduced. We cannot devote much time to your visit as the March Sales figures are being piled and we are very busy. . We shall devote as much time to your visit as our hectic schedule will permit. 1． We last received a payment from you six months ago. 4． Six months have passed since your last payment. 2． We have not received a payment from you for six months. 5． Six months have gone by since you last paid us. 3． You last paid us six months ago. 6． You have not paid us for six months. It has been six months since we last received a payment from you. 8 撰寫書信時(shí)下列幾件事情必須避免： （ 3）冒號(hào) (colon) 作用：用于引出下文，如表列、說話中的直接引語或解釋。如： We understand that you are exporters of nuts and should like to know if you can supply us with 5 tons of walnut meat by the end of October. ② 將最能引起讀者興趣的內(nèi)容放在開頭，如： I39。禮貌性的稱呼要使用得當(dāng)。稱呼為“ Dear Mr/Mrs/Miss/Ms… ”時(shí)結(jié)尾用“ Yours sincerely”。 頁碼說明 商業(yè)信函如果超過一頁，隨后的各頁可以在頁首加注說明收信人姓名、頁碼及日期。 iv. 方齊頭式 (squareblocked)：這種格式也類似于全齊頭式。 ② 特點(diǎn)：基于高速快捷的因特網(wǎng)的發(fā)展，電子郵件也具備了 使用方便、傳播快捷、一信多發(fā)，而且價(jià)格十分低廉的特點(diǎn)，因此特別適合國際間的交流。在便箋中，這一欄可以寫收件人的姓名或職銜，也可以把兩者都寫上。 4. 如果便箋或電子郵件需要抄送其他人，應(yīng)在信頭注明。 IV. 事由：（ Subject:） 事由必須寫得明白易懂，使人一目了然。 ⑴ 信頭： ① 便函信頭 由于便函是內(nèi)部溝通，所以沒有必要寫信內(nèi)地址、回信地址或稱謂。主要是因?yàn)椋? （ 1） 直接交談?dòng)兄诒３至己玫年P(guān)系。 i. 全齊頭式（ Fullblocked）：這種格式的信函各部分內(nèi)容都從左邊空白處寫起，用起來方便省事，是現(xiàn)今常用的格式之一。 2 Enc./Enclosuree 2 稱呼中的第一個(gè)單詞和其他所有名詞的第一個(gè)字母均須大寫。信尾 信 頭 在信和傳真中，信頭所占頁面一般不超過三分之一。 （四 ）數(shù)字的用法 (1) 數(shù)字在句首要被拼寫出來。 b. 在子句之前?？墒褂玫姆椒ㄓ校? 1. 變化文法結(jié)構(gòu) 變換句子的文法結(jié)構(gòu)也可提高信文的可讀性。 (5)多使用主動(dòng)語態(tài)的句子結(jié)構(gòu)以明確表達(dá)意思 請比較下面兩個(gè)句子 : Payment of their accounts will be made by Johnsons next week． Johnsons will pay their accounts next week． 第四條原則：具體 (Concreteness) 商務(wù)英語寫作要求內(nèi)容書寫得具 體和明確，因此，盡量使用確定、具體的語言，直接了當(dāng)?shù)貍鬟f信息，說明問題，切忌籠統(tǒng)模糊。商務(wù)英語寫作應(yīng)該特別注意措詞和信息的正確性。 2． 讀者的角色 讀者信息包括： 身份（決定語氣） 專業(yè)水平（決定用詞） 人數(shù) 主次 3． 預(yù)期的目的 效率 是 第一 位的，因此最好 開門見山 ， 切中主題 ； 文字 應(yīng) 簡潔 明了。而且，句子與句子之間，段落與段落之間都要前后呼應(yīng)，首尾連貫。 t get your order because you didn39。指責(zé)對方犯錯(cuò) 用法與位置： ① 冒號(hào)主要用于列舉事物，引用話語或進(jìn)行解釋。m pleased to tell you that your order will be delivered tomorrow. ③ 提及所涉及的商務(wù)事項(xiàng)。 傳真中收信人地址一般打在信頭格式相應(yīng)的空格內(nèi)。稱呼為“ Dear Sir/Sir or Madam/Sirs”時(shí)結(jié)尾則用“ Yours faithfully”。如： Mrs. H Itakura Page 2 14 June 200 在商業(yè)信函中，頁碼有時(shí)位于距頁頂一英寸的左邊空白處，與信文之間空兩行。不同的是，它的日期靠右對齊，和收信人地址在同一行。 3．便箋和電子郵件的主要作用 ? 選擇哪一種寫法主要看寫信人的職務(wù)以及和對方的關(guān)系。 5. 便箋和電子郵件中，無須寫上打字員的姓名。 1. 日期的寫法有兩種，“日 月 年”（如 12 June 1998）或“月 日 年”（如 June 12,1998）； 2. 書寫日期時(shí)不要使用縮寫形式，序數(shù)詞（如： 1st, 2nd, 3rd 等）和月份都不能縮寫 ； 3. 如果使用“日 月 年”格式，月和年之間不要加逗號(hào)。 23 March 1992 Subject: Office Furniture We need some fortable chairs for visitors to go in the managers? office. Can you arrange it? We need 10 chairs in either beige or dark brown. The maximum you can spend is $ 500. 便箋和電子郵件的格式。clock. （ 3） When John is 25 years old, he will inherit twenty thousand dollars. __ （ 4） My plane leaves at 7:00 a. m. (5) The offices a/the 1st National Bank will be moved from 242 l0th Avenue to I Fifth Avenue on June 15th (6) The price of the book is $, plus sixty cents sales tax. _______ （ 7） To send the letter by 1st class mail, use three fivecent stamps. ______ 練習(xí)二 . Cross out any incorrect abbreviation usage and write the correct form in the blank to the right. If the sentence is correct, mark it C. （ 1） My address is 37S$ So. 45 St. (2) I listened to K. . to hear the latest news. ________ (3) Miss. Taylor and Mr. Walker left the bldg. by the side entrance. (4) Order 7432 is missing from the co. files. (5) After Feb. 15 all dept. stores in this area will stay open until nine. 練習(xí)三 . Cross out any words that are incorrectly capitalized and any words that contain errors in the use of numbers or abbreviations. Write the correct forms in the blanks to the fight. If a sentence is correct, mark it C. （ 1） Peter L. Gentile, junior, is the Manager of the 1st State Insurance Company, which has 17 offices at 427 Third Ave. （ 2） I took Principles of Accounting in the Fail Semester, and I took Cost Accounting in the Spring Semester. （ 3） We hope to ship Order Number 4672 by Fri., Nov. 22d. （ 4） Channel K. A. O. Y., the educational television channel, is on the air from nine . to eleven p. m. （ 5） I liter is equal to qts.