xxxx111084吳萍淺析南充方鍋魁發(fā)展前景(完整版)
【正文】 elopment of the situation is excellent. However, the side Guokui as make and sell, short shelf life, reducing the snack business of operation. Guokui in the development side, we should pay attention to product quality, increase publicity efforts to stimulate consumption and the source, to secure the good side Guokui development. As living standards improve, people will demand more and more food, but foreign tourists will increase to, so the party39。這是南充市18大名特小吃中第一家被市工商局批準(zhǔn)申報商標(biāo)注冊權(quán)的名小吃。西充縣，蓬安縣，南部縣等南充市周邊的縣，也慢慢引進了方鍋魁。s future development is still very Guokui worthy of operators, policymakers think.Keywords: Trademark right Operability Kentucky McDonald39。但是，目不轉(zhuǎn)睛的盯著叫賣鍋魁的小販?zhǔn)炀毜膭幼鳌Ｒ獑柶鹉铣涞拿〕?，只要是南充人便會利落的回答出方鍋魁。方鍋魁，正以雨后春筍的勢態(tài)發(fā)展著?！庇谑牵蹦旰螅胺藉伩闭Q生了。并且發(fā)展態(tài)勢很好。情系方鍋魁，情連南充。求量，即不斷地擴大知名度；求質(zhì)，即不斷地提高美譽度。方鍋魁若真的這樣注重消費者群體劃分的話，我想銷售效益一定會更上一個層次。當(dāng)然還要提高員工素質(zhì)，讓消費者有耳目一新的感覺。所以，讓方鍋魁——走出去，大有可為！再加上目前本來方鍋魁已吸引了很多商家加盟，這樣下來，方鍋魁的發(fā)展必將欣欣向榮。但是，如果方鍋魁繼續(xù)保持現(xiàn)狀，不加改進，將會不斷流失其原有顧客群。三、南充方鍋魁的前景展望 隨著生活水平的提高，人們對食品的要求將會越來越高。方鍋魁在銷售過程中加大宣傳力度，在一些節(jié)慶日會通過發(fā)傳單的形式告知消費者優(yōu)惠措施；在地方電臺或廣播
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