知識管理概念與案例-預(yù)覽頁
【正文】 Very) Brief History ? LeonardBarton’s manufacturing studies ? Stewart’s emphasis on Intellectual Capital ? Davenport and Prusakpractice orientation Scope of KM Information ? At least one hundred books。 Xeroxsells solutions Some Success Stories ? Hoffman Larochereform of FDA submission process: $1 million per day ? Five New York medical centersobserved others procedures: 24% drop in death rate for bypass operations ? HP on call help desk”Casebased reasoning” reduced call time by 70% More Success Stories ? ChevronEnergyuse work savings: $650 million ? TI Improved wafer fabrication yield $ billion More Success Stories ? Skandia 90% reduction of time to market ? NEC replacing robots with people ? BP virtual teamworkNorth Sea example BP’s Virtual Teamwork Program ? Not part of IT group ? Hardware/software: desktop conferencing, multimedia, app sharing, shared whiteboards, videoclip recording tools, groupware, web browser BP’s Virtual Teamwork Program ? Four successesthe failure was group that wanted to exchange only data ? Mobile drilling ship problem $500,000 saved through KM Knowledge Markets ? Markets have social/political dimensions ? Mobilbragging discouragedaffects KM ? HP in Australia”mateship” Knowledge Markets ? Buyerspeople who find no easy answer to plex problem (20% of manager’s time spent in knowledge search) ? Sellersknowers, piece workers (salaried purchased)beware of “hoarders” Knowledge Markets (Cont’d) ? Brokers: Librarians, boundary spanners, chatters, gossips ? Pricing system: cash, status, entitlements Knowledge Markets (Cont’d) ? Three key pricing mechanisms: reciprocity (“favor bank”), repute, altruism ? Other market factors: trust (visible, ubiquitous, from the top), informal markets, munities of practice Knowledge Markets (Cont’d) ? Problems of knowledge markets (inefficiencies)not like yellow pages ? Inpleteness of information (prices, brokers, payoffs) Knowledge Markets (Cont’d) ? Asymmetry of knowledge (scarcity) ? Localness of knowledge (distance problem) ? Javelin Casea failure because of pricing policy, trust and localness of knowledge Generating Knowledge ? Acquisition BP’s “thief of the year”。 consultants ? Dedicated resourcesMotorola, Merc and McDonald’s universities, Xerox’s PARC Generating Knowledge (Cont’d) ? Fusioncreative abrasion”innovation occurs at the boundaries between mind sets” (LeonardBarton) ? AdaptationDEC and Wa
法律信息相關(guān)推薦
鄂ICP備17016276號-1