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― Can be expensive to implement coordination mechanisms capital investments loss of economies of scale 19 International Issues Approaches to Implement Flexible Strategies effectively Production/sourcing shifts Information sharing global coordination political leverage 20 International Issues global coordination― 案例 當 Michelin計畫進入北美市場時,Goodyear在歐洲調(diào)降其輪胎售價,此行動迫使 Michelin減緩其海外投資計畫 … 21 International Issues Requirements for global strategy implementation ― five basic functions of firms1 產(chǎn)品開發(fā) – Design products that can be modified easily for major markets. – 例如 , 可負載 110~240 V電壓的電熱爐 … 採購 – Ensure that the quality and delivery options from various suppliers are patible – Compare the pricing of various suppliers – Sufficient suppliers in different regions are at hand 22 International Issues Requirements for global strategy implementation ― five basic functions of firms2 生產(chǎn) – Excess capacity and plants in several regions → shifting production – Effective munications systems – Centralized management → centralized information 23 International Issues Requirements for global strategy implementation ― five basic functions of firms3 需求管理 – Projected demand and available product → Marketing and sales plans – Information is best supplied by analysts located in each region – Communication –案例,亞洲獨賣的龍筆 … 訂單履行 – Centralized system 24 International Issues Although world markets are being more open all the time, the world is far from being a giant free trade zone. 25 International Issues Issues In Global SCM1 Regional vs. International Products – 具區(qū)域特性的產(chǎn)品 :有些產(chǎn)品必須針對某些地區(qū)做一些特殊的設(shè)計及製造。 當經(jīng)理人設(shè)計全球供應鏈時,有一些類型的差異必須要注意。高速公路系統(tǒng)、港口、通訊及資訊系統(tǒng)以及先進的製造技術(shù),允許了先進供應鏈的發(fā)展。 –基礎(chǔ)設(shè)施發(fā)展的焦點 可能放在 出口 ,而非建立一個對出口及進口都合適的系統(tǒng)。 –合約是合法的約束文件 。 –一些公司可能擁有很高的期望並且也達到此一期望 , 而且往往很重視合約及協(xié)議 。存貨不足是很正常的現(xiàn)象。另外,相關(guān)於資料保護及文件自動化的法定標準每個國家也都互異。由於不足的通訊系統(tǒng),所以即使是個人電腦的價值也是有限。 –技術(shù)性勞工在世界市場上通常較具