《永輝連鎖超市快樂國慶促銷策劃方案-全文預(yù)覽
【正文】 本 資料來自 目錄 一、活動背景 ................................................................................................................... 2 二、活動目的 ................................................................................................................... 2 三、活動時(shí)間 ................................................................................................................... 2 四、促銷主題 ................................................................................................................... 2 五、促銷地點(diǎn) ................................................................................................................... 2 六、活動對象 ................................................................................................................... 2 七、促銷方式 ................................................................................................................... 3 （一）十一伴你行，折價(jià)陪到家！ ............................................................................ 3 （二）超值大派送 ..................................................................................................... 5 （三）、給力大抽獎，驚醒樂不停 .............................................................................. 5 （四）普天同慶 ........................................................................................................ 6 （五）辦會員，送好禮！ .......................................................................................... 7 （六）買電器，得積分！ .......................................................................................... 8 （七）積分換好禮，實(shí)惠帶回家 ....................................................................................... 9 八、促銷廣告及費(fèi)用預(yù)算 ............................................................................................... 11 總金費(fèi)預(yù)算表： ...................................................................................................... 17 九、促銷安排： ............................................................................................................. 18 1．促銷前期準(zhǔn)備： ................................................................................................. 18 一、物資準(zhǔn)備 ................................................................................................... 18 二、人員安排 ................................................................................................... 18 2．促銷實(shí)施： ........................................................................................................ 19 一、活動現(xiàn)場人員的安排： .............................................................................. 19 十、 效果預(yù)估 .............................................................................
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