【正文】
ntermediaries Types of Marketing Intermediaries Chapter 3 slide 9 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall The Marketing Environment Microenvironment consists of the actors close to the pany that affect its ability to serve its customers, the pany, suppliers, marketing intermediaries, customer markets, petitors, and publics Chapter 3 slide 5 Copyright 169。Chapter 3 slide 1 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall The Marketing Environment The marketing environment includes the actors and forces outside marketing that affect marketing management’s ability to build and maintain successful relationships with customers Chapter 3 slide 4 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall The Company’s Microenvironment Help the pany to promote, sell and distribute its products to final buyers Marketing Intermediaries Chapter 3 slide 8 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall The Company’s Macroenvironment Demography is the study of human populations in terms of size,