【正文】 .......................... 5 第一章 繁榮時代：我們的機(jī)會 ............................................................................................... 7 引言 ........................................................................................................................... 7 中國企業(yè)元年 ............................................................................................................. 10 中國制造 ................................................................................................................... 12 文化的制造需要物質(zhì)基礎(chǔ) .............................................................................................. 15 第二章 適應(yīng)生存 ............................................................................................................... 16 引言 ......................................................................................................................... 16 “第四種理論” .......................................................................................................... 18 沒有最好的，只有最適合的 ........................................................................................... 22 “什么溫度可以孵出小雞？” ........................................................................................ 24 第三章 泛家族制 ............................................................................................................... 26 引言 ......................................................................................................................... 26 企業(yè)組織制度 ............................................................................................................. 27 家族與家族企業(yè) .......................................................................................................... 29 建立泛家族制度 .......................................................................................................... 34 第四章 企業(yè)領(lǐng)袖 ............................................................................................................... 43 引言 ......................................................................................................................... 43 企業(yè)領(lǐng)袖 ................................................................................................................... 44 歷 史 ....................................................................................................................... 47 企業(yè)家與企業(yè)領(lǐng)袖 ....................................................................................................... 49 企業(yè)家精神 ................................................................................................................ 51 寬容企業(yè)家 ................................................................................................................ 58 第五章 使命崇拜 ............................................................................................................... 61 引言 ......................................................................................................................... 61 企業(yè)使命 ................................................................................................................... 63 企業(yè)“ DNA” .............................................................................................................. 64 使命與民族意識 .......................................................................................................... 66 第六章 建立燈塔 ............................................................................................................... 71 引言 ......................................................................................................................... 71 大量管理資料瘋狂下載 “共同目標(biāo)” ............................................................................................................. 72 建立燈塔 ................................................................................................................... 74 眼光決定目標(biāo) ............................................................................................................. 76 第七章 寬容失敗 ............................................................................................................... 78 引言 ......................................................................................................................... 78 寬容失敗 ................................................................................................................... 80 從零開始 —— 歸零心態(tài) ................................................................................................. 85 警惕組織“失敗綜合癥” .............................................................................................. 87 第八章 日新又新 ............................................................................................................... 89 引言 ......................................................................................................................... 89 每日進(jìn)步 1% ............................................................................................................... 90 不斷改進(jìn) ................................................................................................................... 93 關(guān)注細(xì)節(jié) ................................................................................................................... 94 第九章 尊重個人 ............................................................................................................... 95 引言 ......................................................................................................................... 95 個 人 ....................................................................................................................... 96 溝通、激 勵 ............................................................................................................ 101 尊重富人 ................................................................................................................. 105 第十章 追求品質(zhì) ...............................................................................................