關(guān)于商業(yè)計劃合集8篇-全文預覽
【正文】 ..... 13 2．主要競爭對手 .............................................................................................................................. 14 第四章 營銷策略 ................................................. 21 一、戰(zhàn)略目標 ..................................................... 21 二、品牌策略 ..................................................... 22 三、產(chǎn)品策略 ..................................................... 22 四、價格策略 ..................................................... 23 五、通路策略 ..................................................... 23 六、在廣告促銷方面的策略 ......................................... 23 第五章 財務計劃 ................................................. 24 一、編制財務預算的準備 ........................................... 24 二、財務預算表的編制 ............................................. 25 ..................................................................................................................................... 25 ............................................................................................................................. 25 ............................................................................................................................. 26 第六章 風險預測 ................................................. 27 一、市場風險 ..................................................... 27 二、內(nèi)部控制風險 ................................................. 27 三、電子商務支付環(huán)節(jié)的第三方支付風險 ............................. 28 ............................................................................................................................. 28 2．存在的問題 .................................................................................................................................. 28 ......................................................................................................................................... 29 ......................................................................................................................................... 29 四、應對措施 ..................................................... 29 ......................................................................................................................................... 29 ......
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