旅游管理專(zhuān)業(yè)畢業(yè)論文外文翻譯--加強(qiáng)區(qū)域旅游競(jìng)爭(zhēng)力戰(zhàn)略-wenkub
2023-05-19 01:00:36 本頁(yè)面
【正文】 ructure. This leads to the existing a signficant task to research into the strategies of advancing regional tourism petitiveness. Key words: regional tourism。 (2) demand conditions, the major source markets that the demand structure and the scale of demand。 (6) opportunities. For the tourism industry, because of its prehensive features of its development, determine the impact of petitive factors in the regional tourism industry is also multifaceted. Based on these factors affect the petitiveness of the tourism industry, the size, can be divided into a decisive factor in supporting factors, developmental factors and security factors. Decisive factors include the conditions of resources, tourism demand 2 conditions, the petitiveness of tourism enterprises and the regional state tourism image overseas. These factors constitute the core of petitiveness of regional tourism, but also to improve the future petitiveness of the regional tourism industry must focus. Factors supporting the development of tourism is not simply to exist, but the increase through its own perfect and can better stimulate and promote the petitiveness of regional tourism enhancement. Such factors include infrastructure, related and supporting industry conditions, personnel quality, technology level. Regional tourism development factor is the formation and savings based on the future petitiveness, mainly referring to the regional tourism resources development and utilization of capacity, marketing, tourism enterprises, innovation, tourism, access to capital and the use of capacity, tourism industry, optimization, adjustment capability . Protective factors constitute the development of regional tourism industry, the external environment, to promote and ensure the smooth direction of tourism development along healthy. Such factors include the tourism environment, the government and other development opportunities. Affect the petitiveness of the regional tourism industry is not independent of each other four factors, but an organic munity. Decisive factor in petitiveness as a regional tourism in the core part of their development directly affects the strength of the overall petitiveness of the region. When the supporting factors for more approach and tilt to the tourism industry, the development of factors can play a better role. The supporting factors and developmental factors working together, can enhance the decisive factors on the actual and potential tourist attraction, but also to better meet the needs of visitors and enhance visitor satisfaction provide a guarantee. Factors can protect the decisive factor, supporting factors and developmental factors play better to create a good atmosphere, contributed to the severity. Second, to enhance the petitiveness of regional tourism strategy choice Competitive loading phase theory of Porter on the industry, another important contribution to petitiveness, according to this theory, the formation of regional tourism petitiveness go through four stages, namely, factordriven stage, the investmentdriven stage, innovationdriven stage and wealth driver stage. It is characterized by two stages: In the factordriven stage, the formation of petitiveness from the rich resources of the region require regional integration through the resources found superior resources, then the resource advantage into petitive advantage. Investmentdriven stage of the formation of the petitiveness of the region benefited from government and business and investment willingness and ability to the development of advanced production factors. For most of our region, on the one hand is rich in tourism resources, according to different levels of resources. Specific strategy choices are as follows: (A) strategic planning of regional tourism development strategy Planning for the development of tourism in a region crucial in determining the future direction of the regional tourism industry and overall program goals. Regional tourism development strategic planning as a petitive regional tourism product development is based on enhancing the petitiveness of regional tourism, sustainable tourism development as the goal to achieve, through a specific area of tourism petitive strengths, weaknesses, challenges, opportunities analysis, choose the appropria
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