互聯(lián)網(wǎng)對傳統(tǒng)家電銷售行業(yè)的影響分析(已修改)
2025-06-28 00:22 本頁面
【正文】 互聯(lián)網(wǎng)對傳統(tǒng)家電銷售行業(yè)的影響分析[論文摘要]本文主要研究傳統(tǒng)行業(yè)家電銷售業(yè)如何在互聯(lián)網(wǎng)時代求生存，謀發(fā)展。本文首先闡述了互聯(lián)網(wǎng)的一個重要表現(xiàn)方式——展示現(xiàn)代化信息，通過其包羅萬象的功能將各個領(lǐng)域融入進(jìn)來，組成一個強(qiáng)大的互聯(lián)網(wǎng)系統(tǒng)。在這個系統(tǒng)中每個組成成員都依附著互聯(lián)網(wǎng)，通過互聯(lián)網(wǎng)的方式進(jìn)行的營銷推廣甚至生產(chǎn)運(yùn)作等。然后探討互聯(lián)網(wǎng)與傳統(tǒng)行業(yè)之間的一些沖突并研究解決方案。本文分析認(rèn)為傳統(tǒng)家電銷售行業(yè)在通過互聯(lián)網(wǎng)進(jìn)行宣傳時需要注意流量、流量入口以及流量成本這三個重要因素。在注意三個要素的基礎(chǔ)上使用正確的營銷策略進(jìn)行宣傳推廣。[關(guān)鍵詞]傳統(tǒng)家電銷售；互聯(lián)網(wǎng)；營銷策略[Abstract]This paper focuses on how to survive and develop in the Internet age in traditional industry.This paper describes the performance of an important way of the Internet is the display of modern information, through its function in various fields will cover and contain everything entered into a powerful Internet system.In this system, each member of theInternet in accordance with the attachment of the Internet through the way of marketing and even production operations, etc..Then the paper discusses some conflicts between the Internet and traditional industries and studies the solutions.In this paper, the analysis of the traditional home appliance sales industry in the promotion of the Internet need to pay attention to the flow, flow and flow of the entrance cost of these three important factors.On the basis of attention to the three elements of the use of the right marketing strategy for promotion.[Key words]Conventional furniture sales；The Internet；The marketing strategy目錄1 緒論 .1 研究背景 1 研究意義 1..................................................................................................1 互聯(lián)網(wǎng)時代的概念......................................................................................1 互聯(lián)網(wǎng)的基本含義......................................................................................23 傳統(tǒng)家電銷售行業(yè)與互聯(lián)網(wǎng)合作的難點(diǎn)......................................................3 行業(yè)對互聯(lián)網(wǎng)的認(rèn)識不足..........................................................................3 互聯(lián)網(wǎng)部門與傳統(tǒng)部門的沖突..................................................................34 互聯(lián)網(wǎng)對傳統(tǒng)家電銷售行業(yè)的影響分析......................................................4 更為擴(kuò)大的市場范圍..................................................................................4....................................................................5 更為迅速的信息傳遞...........................................................................65 互聯(lián)網(wǎng)時代下傳統(tǒng)家電營銷策略 6 網(wǎng)頁營銷策略 7 APP營銷策略 7 精準(zhǔn)營銷策略 7 產(chǎn)品營銷策略 8 產(chǎn)品價格與促銷策略 8 交互式的營銷策略 96. 互聯(lián)
環(huán)評公示相關(guān)推薦
鄂ICP備17016276號-1