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甘肅政法學(xué)院本科學(xué)年論文(設(shè)計(jì))題 目 我國逆向物流發(fā)展中存在的問題及應(yīng)對(duì)措施 經(jīng)濟(jì)管理學(xué) 院 物流管理 專業(yè)2013 級(jí)物流管理 班 學(xué) 號(hào): 201321070151 姓 名: 張麗娟 指導(dǎo)教師: 史青濤 成 績:___________________ 完成時(shí)間: 2015 年 12 月 1我國逆向物流發(fā)展中存在的問題及應(yīng)對(duì)措施 張麗娟[內(nèi)容摘要]隨著社會(huì)的不斷發(fā)展和經(jīng)濟(jì)水平的不斷提高,人們對(duì)生產(chǎn)生活的需求也不斷增多。計(jì)算機(jī)網(wǎng)絡(luò)的普及使得人們的信息交流渠道得以拓展,交流速度和頻率均有了較大提高。而且隨著信息產(chǎn)業(yè)的不斷發(fā)展,涌現(xiàn)出了一大批新興產(chǎn)業(yè),其中就有網(wǎng)上購物、物流業(yè)等,特別是物流產(chǎn)業(yè),雖然起步晚,但是發(fā)展卻特別迅速在實(shí)際的生活中,我們過多的關(guān)注正向物流,而忽視了逆向物流管理。逆向物流就是從客戶手中回收用過的、過時(shí)的或者損壞的產(chǎn)品和包裝開始,直至最終處理環(huán)節(jié)的過程,它是在整個(gè)產(chǎn)品生命周期中對(duì)產(chǎn)品和物資進(jìn)行完整的、有效的協(xié)調(diào)和高效的利用過程,通過逆向物流管理,企業(yè)可以占據(jù)領(lǐng)先競爭對(duì)手的地位,獲得更多的市場空間。本文通過敘述逆向物流的含義,說明了逆向物流的重要作用和意義,分析了我國逆向物流的發(fā)展現(xiàn)狀,在此基礎(chǔ)上提出了我國逆向物流發(fā)展中存在的一些問題,最后就如何促進(jìn)逆向物流在我國更好的發(fā)展問題,在策略和具體操作層面給出了應(yīng)對(duì)措施。[關(guān)鍵詞]逆向物流 現(xiàn)狀分析 應(yīng)對(duì)措施Abstract: With the continuous development of society and the improvement of the economic level, people39。s demand for production and life has been increased. The popularization of puter network has been greatly improved. With the development of information industry, a large number of emerging industries, including online shopping, logistics, especially the logistics industry, but the development is particularly rapid in real life, we pay more attention to forward logistics, reverse logistics management. In this paper, we analyze the important role of reverse logistics, and propose some problems in the development of our country. Finally, we give some measures to promote the development of reverse logistics in our