羅蘭貝格電信市場分析(已修改)
2025-06-11 12:42 本頁面
【正文】 1 Romanian Telemunication market Romanian Tele Market Overview Presentation Zilele BIZ Bucharest, October 20xx 2 Romanian Telemunication market During the past couple of years the Romanian telemunication market experienced noteworthy developments enpassing all its major segments Source: Roland Berger Strategy Consultants estimates and analysis Fixed line telemunication ? Following the opening up of the fixed line market in January 20xx, several new players have emerged, although Romtele‘s leading position is not yet threatended ? Market liberalization translated into decreasing tariffs for international calls and long – distance calls, while the still low petition segment of local calls faced tariff upsurge ? Several potential sizeable players are expected to enter the market within the next year, . POSTele, SNR increasing the petition throughout the fixed telephony market Mobile telemunication ? Mobile telephony has been at the forefront of tele market‘s development ? As the mobile tele market is nearing its maturity phase (with slower client base growth and declining ARPU levels) petition is getting tougher between the 4 existent mobile operators ? Voice transmission services still dominate the market, although there is as clear trend towards bundled product packages wih increase value added ? 20xx will likely mark the entrance of 3G technology in the market Inter and data transmission ? The last period saw a clear consolidation trend following a significant Mamp。A wave which is yet to have ended ? Reflecting the changes in customers‘ needs the plexity of data transmission services has increased spanning different technological solutions ? Mobile operators also target this segment by providing data transmission services and Inter access over mobile phones via G or G technologies 3 Romanian Telemunication market The Romanian tele market has steadily increased over the last five years with mobile telephony playing the leading role 3 . 5 %4 3 . 8 % 5 2 . 7 %Source: Roland Berger Strategy Consultants estimates and analysis Mobile telephony Fixed telephony Inter and other data transmission services Evolution of the Romanian tele market1) [EUR m] Breakdown of Romanian tele market by segments, 20xx [%] 1 , 5 3 01
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