貿(mào)英語寫作課件unit1商務(wù)信件格式-文庫吧
2024-12-24 12:12 本頁面
【正文】 tude . Another thing , remember to emphasize the positive , pleasant facts , stressing what can be done and focusing on ideas that help to form favorable impressions on you. This can be seen clearly from the following examples : A. (poor) Apparently you misunderstood our order . Anyway you shipped the wrong thing . B. (better) Apparently our instructions are not clear , with the result that the wrong article was shipped . 2) Correctness 正確 3) Completeness 完整 一封商業(yè)信函應(yīng)概括各項(xiàng)必需的事項(xiàng)，如邀請信應(yīng)說明時間、地點(diǎn)等，確忌寄出含糊不清的信件。 4) Concreteness 具體 The following guidelines can help us write concretely : 1) Use specific facts and figures 。 2) Put action in your verbs . Prefer active verbs to passive verbs or words in which action is hidden 。 3) Choose vivid , imagebuilding words 。 4) Pay close attention to word orders , put modifiers in right place . 5) Conciseness 簡潔 （一）避免廢話連篇，文字冗長 （二）避免不必要的重復(fù) （三）短句、單詞的運(yùn)用 1) Omit trite expressions 。（省略陳詞濫調(diào)） 2) Avoid unnecessary expressions。 3) Include only relevant facts with courtesy 。 4) Organize effectively . Please pare : A. (poor)The senator（參議員） , who came from New York , gave a speech that was long and tedious . B. (better) The senator from New York gave a long , tedious speech . 6) Clarity 清楚 意思表達(dá)明確，要注意： 1) Choose plain , simple words , words that are short ,familiar ,conversational , straightforward 。 2) Build effective sentences and paragraphs . Generally , the average length for sentences should be about 1720 words .Short paragraphs encourage one to finish reading a letter . Usually a letter paragraph consists of no more than 10 lines 。 3) Aim at unity , coherence and emphasis in your expression . 6) Clarity 清楚 Compare the following examples . Sentence B is clearer and more effective than sentence A: have your remittance（匯款） of January 30 in the amount of $300 , and wish at this time to thank you for it . B. Thank you for your remittance of January 30 for $300 7) Courtesy 禮貌 語言要有禮且謙虛，及時地回信也是禮貌的表現(xiàn)。 ? 1) Be sincerely tactful , thoughtful and appreciative 。 ? 2) Take a personable , friendly and modest tone 。 ? 3) Omit expressions that irritate , hurt or belittle . It is always offensive to show any sign of arrogance（傲慢、自大） or prejudice（偏見） 。 ? 4) Be prompt in rep
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