【正文】 ow, guide users through the homepage to the landing page for leaving messages to participate with gifts rewards. User data proves that our activity responded positively with positive ments. Our Cases G2021 Case background： Joywell is the international famous clothing brand G2021 overall operating emerce service provider in China, assist and plete marketing, brand platform operation, IT systems, warehousing logistics, customer service, the implementation of presale and aftersale and so on, The overall operation and unified brand each platform activity, official Tmall flagship store, weibo, wechat and as well as other media platforms to achieve integrated marketing activities. Implementation of the platform： Tmall flagship store（ online in April 2021） Goal: Brand munication。 user munication and experience。 Product display and sales. Strategy： Wellknown business casual clothing G2021 owns four brands, according to its different business characteristics, Joywell created“G Business U casual”Slogan, a perfect G2021 brand clothing positioning. ( G2021men U2lab） have very good brand promotion effect in the marketing. since the first day of G2021 Tmall flagship store online, we39。ve received strongly supported from Tmall platform, and achieved good performance in both the platform activities and events. As a gold Tmall Taobao partner in clothing category, Joywell with good BD relationship help G2021 participate various activities, accumulate total sales of 16 million。 it is worth mentioning that for the first time G2021 to participate November 11th activity in 2021, daily sales breakthrough ten million, and G2021 in men39。s clothing category ranking has risen from 389 to 67 from April to December in 2021. During daily operation process, in addition to its own theme activities, G2021 also participate offline marketing activities, such as 杜拉拉 2之似水年華 , 辣媽正傳 and other TV series. Tmall officical flagship store also takes full advantage of the weitao, houyuan and other interactive platform to municate with users. Through brand display and interactive activities, shorten distance between brand and users. Our Cases NAUTICA Case background： Joywell and Nautica established direct partnership, and as a dealer for emerce operations and sales. Implementation of the platform： Tmall flagship store（ online in April 2021） JD flagship store（ online in April 2021） 、 （ online in July 2021） Yintai, yougou, VIP, dianping, okbuy and other distribution platforms. Goal: Brand munication。 user munication and experience。 Product display and sales. Strategy： Nautica as main business of Joywell in 2021, different from other clients and distributors. we focused on the integration of the retail and distribution platforms, and multichannel marketing, Since the establishment of direct partnership, we got four main retail platforms: Tmall, JD, wanggou, Yixun, It is worth mentioning that for the first time for Nautica to participate November 11th activity in 2021, daily sales breakthrough ten millon, Per Customer Transaction achieved nearly 900 yuan. Besides online retails, Nautica established good relationship with distribution plaforms such as: Yintai, yougou, VIP, dianpin, okbuy. Under the limited funding, Nautica still achieved the overall sales exceeds 20 million. Our Cases Our Love (Nonprofit Organizations) The Nature Conservancy In July 2021 Free lunch for children foundation opened the first domestic foundation store in Tmall. Followed by joining Juhuasuan, it raised more than 2 million in three days. Joywell Corporate social responsibility department The following year in February, Joywell officially involved in NPO Projects with business advantage and resource integration. The second Tmall NPO store opened with authorization of one foundation The third NPO project Hunan TV The fourth NPO project The Nature Conservancy “ ” Our Partners Mic Logistics Official Tmall only system, storage service provider. ITOCHU Logistics The earliest domestic logistics pany with most advanced dustfree circulation and advanced warehouse technology and equipment. Warehousing logistics Baison Baison is China39。s largest fashion enterprise information solutions provider. Provides IT solutions and management consulting for thousands of fashion enterprises. Shopex China39。s largest emerce software and service providers, longterm focus on research and development and provide relevant solutions and services. IT system Elitephotos Specializing in enterprise product image shooting, image promotion planning and printing. Black Card Focus on emerce odity photography, image processing services, and estiablish industry service standard. Product Photography Our Team Client Direct Contact Indirect Contact Project manager Develop projects plan for the overall control, fulfill the obligations of the contract, supervision and contract execution, handling the contract to change, to ensure that the project objectives. Customer Service Team Customer munication, order process, and relevant customer plaints handlings. Project execution Daily work performed, including shop log consolidation, advertising executive, daily service,store weekly and monthly supervision. Visual creativity Creativity design, store visual display, store front interactive behavior design, advertising, page design, etc., Copywriting Planning Marketing activities planning, page UE and copywriting write, data analysis and final report, etc., Technical support Independent emerce platform setup, maintenance and function development based on Shopex Ecstore system. Our achievements Gold Taobao Partner in Tmall Clothing Category