【正文】 c Commerce Objectives（ 本節(jié) 教學(xué)目標(biāo)） : (1)What electronic merce is and what about it39。s characters (2)How many categories does electronic merce have and what they are (3)How is the framework of Electronic Commerce (4)how it is poised for a second wave of growth Focus（本節(jié) 重 點(diǎn) ） : (1)Characters of emerce (2)Categories of Electronic Commerce 5 (3)Electronic Commerce Framework Main contents（本節(jié) 主要內(nèi)容 ） : Electronic Commerce: The Second Wave Electronic merce and Electronic business (1) Electronic merce (emerce) (2) Electronic business (ebusiness) Characters of emerce (1) Fictitious(虛擬性 ) (2)low costs(低成本 ) (3) Individualization(個(gè)性化 ) (4) Agility(敏捷性 ) (5) Global(全球化 ) Categories of Electronic Commerce（ Five general emerce categories） (1)Businesstobusiness (B2B):請(qǐng)看中國新能源網(wǎng) 011061001 (2) Business processes (3) Businesstoconsumer (B2C): 請(qǐng)看當(dāng)當(dāng)網(wǎng) (B2C) 011071001 (4) Businesstogovernment (B2G): 握奇信安網(wǎng) (B2G) 011071002 (5) Consumertoconsumer (C2C): 淘寶網(wǎng) (C2C) 011071003. The Development and Growth of Electronic Commerce (1) Electronic funds transfers (EFTs)(電子資金轉(zhuǎn)換 ) (2) Electronic data interchange (EDI) (電子數(shù)據(jù)交換 ) (3) Trading partners (4) Valueadded work (VAN) 請(qǐng)看 Pew Inter 011101001 EC Framework(電子商務(wù)框架 ) EC applications(應(yīng)用 ) are supported by infrastructure(基礎(chǔ)設(shè)施 ) and by five support areas:People、 Public policy、 Marketing and advertising、 Support services、 Business partnerships A Framework for Electronic Commerce The Second Wave of Electronic Commerce (1) Defining characteristics of first wave (2) As second wave begins Test Bank（ 本節(jié) 測(cè)試題）： (1)A transaction always has one or more activities associated with it, and an activity will always be related to a transaction. ANS:F REF: 7 (2)Businesstoconsumer electronic merce occurs when a person sells an item through a 6 Web auction site to another person. ANS:F REF: 7 (3)Transferring funds, placing orders, sending invoices, and shipping goods to customers are all types of activities or transactions. ANS: T REF: 7 (4)A value added work (VAN) is an independent firm that offers connection and EDI transactionforwarding services to buyers and sellers engaged in EDI. ANS: T REF: 9 (5)The increase in broadband connections in homes is a key element in the second wave of electronic merce. ANS: T REF: 11 CHOICE (1)Transactions are conducted between businesses on the Web is often called ____. ANS:A REF: 5 (2)The group of logical, related, and sequential activities and transactions in which businesses engage are often collectively referred to as business ____. ANS:B REF: 7 (3).Some researchers define a fourth category of electronic merce called ____, which includes individuals who buy and sell items among themselves. ANS:A REF: 7 (4).Electronic funds transfers are also called ____. transfers transfers transfers transfers ANS:A REF: 8 (5).Businesses that engage in EDI with each other are called ____. partners ANS:D REF: 8 Conclusion（ 本節(jié)小 結(jié)）： 7 electronic merce is and what about it39。s characters many categories does electronic merce have and what they are is the framework of Electronic Commerce it is poised for a second wave of growth of emerce of Electronic Commerce Commerce Framework Business Models, Revenue Models, and Business Processes Focus on Specific Business Processes Advantages of Electronic Commerce Disadvantages of Electronic Commerce Objectives（ 本節(jié) 教學(xué)目標(biāo)） : (1)what business models is (2)what advantages and disadvantages of Electronic Commerce are (3)Why business models have given way to revenue models and the analysis of business processes as key elements of electronic merce initiatives Focus（ 本節(jié) 重點(diǎn) ） : (1)Focus on Specific Business Processes (2)Advantages of Electronic Commerce (3)Disadvantages of Electronic Commerce Main contents（ 本節(jié)主要內(nèi)容 ） : Business Models, Revenue Models, and Business Processes (1)Business model (2)Revenue model Focus on Specific Business Processes (1) Merchandising(銷售規(guī)劃 ) (2) Commodity item(商品 ) 請(qǐng)看圖 : 012041001 (3) Shipping profile(運(yùn)輸規(guī)格 ) (4) High valuetoweight ratio (高的價(jià)值 /重量比 ) Advantages of Electronic Commerce (1)Electronic merce can increase sales and decrease costs 8 (2)If advertising is done well on the Web, it can get a firm‘s promotional message(促銷信息 ) out to potential customers in every country (3)Using emerce sales support and ordertaking processes, a business can Reduce costs of handling sales inquiries(詢價(jià) ) Provide price quotes(報(bào)價(jià) ) (4)It increases purchasing opportunities for buyers (5)Negotiating price(討價(jià)還價(jià) ) and delivery terms(交易條款 ) is easier (6)The following cost less to issue and arrive securely and quickly Electronic payments of tax refunds(稅收 ) Public retirement(退休金 ) Welfare(社會(huì)福利 )support Disadvantages of Electronic Commerce (1)Perishable grocery(易腐爛的食品 ) products are much harder to sell online (2)It is difficult to Calculate returnoninvestment Integrate existing databases and transactionprocessing software(交易處理軟件 ) into software that enables emerce (3)Cultural and legal obstacles(障礙 )also exist 請(qǐng)看 grocery gateway 012081001 Test Bank（ 本節(jié)測(cè)試題 ） : (1)The idea that the key to success was to copy the business model of a successful dot business led the way to many business successes. ANS:F REF: 13 (2)Electronic merce provides buyers with an easy way to customize the level of detail in the information they obtain about a prospective purchase. ANS:T REF: 17 (3)Electronic merce reduces the speed and accuracy with which businesses can exchange information. ANS:F REF: 17 (4)In some cases, business processes use traditional merce activities very effectively, and technology cannot i