電子商務(wù)實(shí)驗(yàn)-在線瀏覽
2024-10-29 05:28本頁面
【正文】 k does not have boundaries, and can spread information contrary, newspapers and magazines’ paper need typographical and to be printed, which take a lot of , Internet advertisement cost less than advertisements on TV, especially in prime , Internetadvertisings are more as television, radio, they play for a lot of people, and people concern advertising achieves interactive trading, oneonone for disadvantages, there is not doubted that Internet advertisings have many , there is no clear standard or language of the law is not , many areas in China does not have puters and Internet, causing audience is still , Internet advertising is less authoritative than traditional 、閱讀教材中“網(wǎng)絡(luò)廣告”部分內(nèi)容，回答問題：Internet的出現(xiàn)給傳統(tǒng)廣告帶來了什么樣的變化？為什么越來越多的企業(yè)選擇利用網(wǎng)絡(luò)廣告？Internet的出現(xiàn)給傳統(tǒng)廣告帶來了什么樣的變化？To begin with, television viewers are migrating to the Internet, which causing the large number of Internet addition, many Internetusers are well educated and have high , many Internet surfers are a desired target for , an ad in a print publication or on TV will not offer statistics tracking the number of people who actually saw the ad or even opened the page featuring an ？ Internet users are a desired target for world of online advertising offers much more information and : Online ads are sometimes cheaper than those in other addition ,ads can be updated at any time with minimal of format: Web ads can effectively use the convergence of text, audio, graphics, and addition, games,entertainment, and promotions can easily be bine in online : Web ads can be interactive and targeted to specific interest groups and/or , timeliness: Internet ads can be fresh and : Using wireless technology , Web advertising can be location based。二、實(shí)驗(yàn)要求（1）全面瀏覽指定B2C電子商務(wù)網(wǎng)站；（2）獨(dú)立完成在指定B2C電子商務(wù)網(wǎng)站購物流程；（3）能通過對(duì)典型B2C電子商務(wù)網(wǎng)站觀察研究和實(shí)際操作，掌握B2C電子商務(wù)的特點(diǎn)。（2）在當(dāng)當(dāng)網(wǎng)注冊(cè)一個(gè)新賬號(hào)，把“恭喜您注冊(cè)成功！”頁面截圖并保存下來。將以上商品都放入購物車后，把購物車頁面截圖并保存下來。四、實(shí)驗(yàn)思考題（1）當(dāng)當(dāng)網(wǎng)提供了哪些功能？有什么特色？（2）當(dāng)當(dāng)網(wǎng)的購物流程是怎樣實(shí)現(xiàn)的？（3）當(dāng)當(dāng)網(wǎng)還有哪些不足或者不完善的地方？試著提出自己的改進(jìn)或完善的建議。五、實(shí)驗(yàn)結(jié)果新建一個(gè)的WORD文檔并以“學(xué)號(hào)+姓名”命名，將以上實(shí)驗(yàn)結(jié)果（包括實(shí)驗(yàn)內(nèi)容中要求截圖的和實(shí)驗(yàn)思考題答案）保存在新建的WORD文檔中，然后將該文檔上傳到ftp服務(wù)器上的指定位置。二、實(shí)驗(yàn)要求（1）全面瀏覽指定C2C電子商務(wù)網(wǎng)站；（2）獨(dú)立完成在指定C2C電子商務(wù)網(wǎng)站購物流程；（3）能通過對(duì)典型C2C電子商務(wù)網(wǎng)站觀察研究和實(shí)際操作，掌握C2C電子商務(wù)的特點(diǎn)；（4）分析C2C網(wǎng)站在保護(hù)買家權(quán)益上采取的特別措施及其原因。（2）在淘寶網(wǎng)注冊(cè)一個(gè)新賬號(hào)，把注冊(cè)成功頁面截圖并保存下來。（4）在淘寶網(wǎng)上搜索一些感興趣的商品放入購物車。（5）通過阿里旺旺或與購物車中某件商品的賣家進(jìn)行購物相關(guān)的洽談，把洽談?dòng)涗洷４嫦聛怼Ｋ?、?shí)驗(yàn)思考題（1）淘寶網(wǎng)提供了哪些功能？有什么特色？（2）淘寶網(wǎng)的購物流程
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