ccu_nego_training11_家樂(lè)福采購(gòu)內(nèi)訓(xùn)手冊(cè)-在線瀏覽
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【正文】 0 0 , 0 0 0 1 .3 2 % 1 . 1 5 % 0 .0 0 % 0 . 0 0 % 1 2 0 , 0 0 0 1 .3 6 % 1 . 2 0 % 0 . 0 5 %N E G O IM PR O VE M E N T3 4 .2 5 % 29. 89% 3 8 .8 2 % 33. 88% 0 .0 0 % 0. 00% 3 9 .9 6 % 35. 17% 1 .1 5 % 6% 5%M ass M ar gi n E v o l . 20%Sc hick3 ,5 1 6 ,8 0 0 (I V ) A P P END INGD e pt: Ho l di ng/ S uppl i e r C o de: Ho l di ng/ S uppl i e r N ame: N um b e r o f C i ties :N um b e r o f S to res :CONDITIONAL RBN e t Purc has e5%2 0 0 7 R e al 2 0 0 8 L andi ng 2 0 0 9 Fo reca s t Pri c e I ncr e as eI N FL ATI O N20 09 Fi nal( III) C O N D . R B AC TUA LUN C . R BS TO R E E XCE L L E N C EC o n di t i o n N o . 1C o n dt i o n N o . 2C o n dt i o n N o . 3C o n dt i o n N o . 4( I ) S U BTO TAL C O N D I TI O N %CO MMER CI A L MA R GIN ( BM+ GM)C O N TR AC T TE R MS( I I ) S U BTO TAL C O N D I TI O N V al ueRB VALUES U B TO TA L R B W ITH C OND ITIONNA L (I + II+ III)S U B TO TA L R B W /O C OND ITIONNA L (I + II)B A CK MA R GIN (B M) ( I+ II+ III+ IV )S TO R E E XCE L L E N C EGR O S S MA R GIN (GM)RB % 2 ,9 4 7 ,9 8 8 46 .72 %2 ,2 6 1 ,9 5 6 3,2 33 ,64 0 42 .73 % 4,0 65 ,42 5 97 1,6 84 12 .84 % 1,1 17 ,43 7 0% 48 .67 %4,8 66 ,80 0 12 .84 % 0% 1,3 50 ,00 0 13 .50 %T G FeeTr an sfe r2 0 0 9 Na ti o nal Ho ld ing Negotiat ion P rep arati o n20 07 R ealB M be f o re Pri ce i n cre aseB M w i t h Fai r S h ar e co e f f20 08 Land ing 20 09 R equestIm pro ve me ntvs 200 8 R e a lN e t S al e sPay me nt te rmsUPDATED GUARANTEED NON G. 20 THE NET NET PURCHASE APPROACH 21 Price Increase Renegotiation 10% BM 9% BM WHICH RETAILER IS MORE PROFITABLE FOR PG ? 22 Price Increase Renegotiation 10% BM 9% BM WHICH RETAILER IS MORE PROFITABLE FOR PG ? NPP = 10 NPP = 9 23 Price Increase Renegotiation 10% BM RMB RMB NET NPP NET NPP 9% BM Margin value = Margin value = NPP = 10 NPP = 9 24 Price Increase Renegotiation IMPACT OF PRICE INCREASE ON OUR PROFITABILITY 10% BM Price Increase : +10% NPP = 10 New NPP = 11 11% BM = +1pt Margin value = Margin value = WHO GETS MORE VALUE FROM PRICE INCREASE ? 25 Price Increase Renegotiation IMPACT OF PRICE INCREASE ON OUR PROFITABILITY 10% BM RMB Price Increase : +10% NPP = 10 New NPP = 11 NET NPP 11% Margin value = Margin value = BM = +1pt 26 Price Increase Renegotiation IMPACT OF PRICE INCREASE ON OUR PROFITABILITY 1
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