【正文】
gh Price positioning Brand positioning Existing Existing New New Markets Product/Services ? Puma MINI ? Rally Racing ? Movie – Italian Job ? Global expansion ? Revival of an icon ? Clothing ? Toys ? Accessories ? US Market ? Financial Services ?Core Values ? Advertising ? Promotion ? Warranty Let’s Motor! Let’s Go on Tour! It’s Love. Percentage of BMW Sales by Model (2023) 18% 48% 15% 5% 5%