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health and future. We will educate them about the bad effects of smoking and how smoking affects those people around them. We will explain all the advantages of not smoking, such as saving money which can then be spent on other things. Our interviews also indicate that young people are concerned about what is cool and what their friends like. We will show how smoking is not cool or attractive, because it makes people smell terrible, and gives them bad teeth, skin and fingernails. If we can young people not to start, they might then their parents and other people to give up smoking, too.Our campaign will start on 31 May, World No Tobacco Day. We will put large posters around the school with our logo and slogan. Our website will provide students with more information about smoking. We will also publish an article in the school magazine students about the dangers of smoking, and we will organize an essay petition as well.Our slogan: Smoking kills! Many people think that smoking is cool or enjoyable, but they are not only fully aware of the that it does to their health. This is why we chose this picture as our logo. We want to shock people into that many smokers die all too soon from illnesses and diseases related to smoking.M4U1 Reading advertisementsNowadays, we can find advertisements almost wherever we go. We are so used to them that we often do not even realize (how many we see and hear in a day). I did some research on advertisements, and have some very important information to share with you.What is an advertisement?An advertisement uses words and pictures to persuade people to buy a product or service, or to believe in an idea. Newspapers, magazines, the internet, radio and television are the most mon places to find them. There are two main types of advertisements —mercial advertisements and public service advertisements(PSAs). A mercial advertisement is one which someone has paid for to advertise a product or service. PSAs are often run for free, and are meant to educate people about health, safety, or any other problem (that affects public welfare).Does an advertisement tell people the plete truth?There are laws to protect people from advertisements (that cheat people). However, we still must be aware of the skilful methods (used in ads to try and sell us things). Even if an ad does not lie, it does not mean (it is altogether innocent). One toothpaste ad declares, ‘ BrightTeeth fights bad breath!’ this statement tries to fool you into assuming (that the toothpaste cures bad breath, yet it does not say that)! All (it says) is (that it fights it), and that is not the same thing at all. One grocery tells customers, ‘ You are proud of your cooking, so shouldn’t you buy the very freshest food?’ this ad is very clever, because it tells customers (they are good cooks). However, it never says (that this grocery has the freshest food)! The grocery just hopes (that when you read the ad, you will feel pleased with the nice ment, remember the words ‘freshest food’, and make a mental connection with the food in the grocery). We must not fall for this kind of trick!Public service advertisementsNot all ads play tricks on us though. PSAs use some of the same methods, like attractive pictures and clever language, but they are made【to serve the public】. PSAs aim to teach us and help us lead better lives. Our government understands this and has been using PSAs to educate people for many years. China began a nationwide public service advertising campaign in 1996, and since then various types of PSAs have appeared around the country. You have probably seen or heard some of them yourself, such as, ‘Yes to life, no to drugs’ and ‘Knowledge changes life’ these ads deal with widespread social concerns. There are also PSAs( that encourage people to support public servie projects, such as Project Hope). Its motto is ‘Project Hopeeducating every child’. There are even PSAs to teach us how to live healthy lives. One of these is, ‘ When you smoke cigarettes, you are slowly killing yourself.’ All of these ads are meant to benefit the public, and y