【正文】 .40 總體發(fā)展目標(biāo) ........................................................................................40 網(wǎng)管系統(tǒng)發(fā)展目標(biāo) ................................................................................40 固定資產(chǎn)投資與融資目標(biāo) ............................................42 投資目標(biāo) ................................................................................................42 融資目標(biāo) ................................................................................................43 服務(wù)質(zhì)量目標(biāo) ............................................................................................43 網(wǎng)絡(luò)服務(wù)質(zhì)量 ........................................................................................44 業(yè)務(wù)服務(wù)質(zhì)量 ........................................................................................44 客戶服務(wù)質(zhì)量 ........................................................................................44 組織機(jī)構(gòu)目標(biāo) ............................................................................................45 近期組織結(jié)構(gòu)調(diào)整重點(diǎn) ........................................................................45 中遠(yuǎn)期組織結(jié)構(gòu)調(diào)整重點(diǎn) ....................................................................46 人力資源管理與開(kāi)發(fā)目標(biāo) ........................................................................48 人力資源總量目標(biāo) ................................................................................48 人力資源結(jié)構(gòu)目標(biāo) ................................................................................49 人力資源利用效率目標(biāo) ........................................................................50 人力資源成本控制目標(biāo) ........................................................................50六、鐵通“十五”經(jīng)營(yíng)發(fā)展策略 .........................................51 市場(chǎng)經(jīng)營(yíng)策略 ............................................................................................51 按照細(xì)分市場(chǎng)制定經(jīng)營(yíng)策略 ................................................................51 不斷改善服務(wù)質(zhì)量，追加服務(wù)價(jià)值 ....................................................53 重視品牌建設(shè)和運(yùn)營(yíng)，積極推廣品牌營(yíng)銷 ........................................54 合理運(yùn)用價(jià)格營(yíng)銷，迅速壯大客戶資源 ............................................55 投融資策略 ................................................................................................56 完善投資項(xiàng)目審批和預(yù)算控制制度 ....................................................56 優(yōu)先保障重點(diǎn)業(yè)務(wù)和地區(qū)的投資需求 ................................................57 積極改善企業(yè)的長(zhǎng)期融資能力 ............................................................57 開(kāi)辟多種融資渠道，促進(jìn)資本結(jié)構(gòu)優(yōu)化 ............................................58 人力資源開(kāi)發(fā)管理策略 ............................................................................59 建立精干、高效的員工隊(duì)伍 ................................................................59 全面實(shí)施員工培訓(xùn)制度，推動(dòng)“人才素質(zhì)”工程 ............................59 制定科學(xué)的績(jī)效考核體系，提高人力資源利用效果 ........................60 設(shè)計(jì)實(shí)施高效的員工激勵(lì)機(jī)制 ............................................................61 公共關(guān)系與合作發(fā)展策略 ........................................................................63 合作對(duì)象的選擇 ....................................................................................63 合作方式及其效果 ................................................................................64七、鐵通電信業(yè)務(wù)“十五”發(fā)展策略 .....................................66“十五”期間我國(guó)電信業(yè)務(wù)發(fā)展趨勢(shì) ..................................66 全國(guó)目前電信業(yè)務(wù)種類及構(gòu)成 ............................................................66“十五”期間我國(guó)電信業(yè)務(wù)發(fā)展趨勢(shì) .................................................67 傳統(tǒng)電信業(yè)務(wù)（語(yǔ)音）在“十五”期間的發(fā)展與出路 ....................68“十五”期間固定通信的主要業(yè)務(wù)增長(zhǎng)點(diǎn)—— IP 數(shù)據(jù)業(yè)務(wù) ................69 固定 IP 數(shù)據(jù)業(yè)務(wù)的分類 .....................................................................69 固定 IP 數(shù)據(jù)業(yè)務(wù)的發(fā)展趨勢(shì) .............................................................71“十五”期間鐵通業(yè)務(wù)總體發(fā)展策略 ..................................71 鐵通公司的業(yè)務(wù)體系 ............................................................................71 業(yè)務(wù)的整體發(fā)展 ....................................................................................76 業(yè)務(wù)價(jià)值鏈定位與戰(zhàn)略合作 ................................................................77 客戶群定位與業(yè)務(wù)的整合及捆綁 .......................................................79“十五”期間鐵通公司分業(yè)務(wù)發(fā)展策略 ................................80 本地電話業(yè)務(wù)發(fā)展策略 ........................................................................80 長(zhǎng)途電話業(yè)務(wù)發(fā)展策略 ........................................................................82 數(shù)據(jù)及多媒體通信業(yè)務(wù)發(fā)展策略 ........................................................84 IP 電話業(yè)務(wù)發(fā)展策略 ..........................................................................85 智能網(wǎng)業(yè)務(wù)發(fā)展策略 ............................................................................86 移動(dòng)通信業(yè)務(wù)發(fā)展策略 ........................................................................87 網(wǎng)元出租/出售業(yè)務(wù)發(fā)展策略 ..............................................................88 新業(yè)務(wù)的發(fā)展和引入 ............................................................................89八、鐵通電信網(wǎng)絡(luò)“十五”發(fā)展策略 .....................................92“十五”期間電信網(wǎng)絡(luò)的總體發(fā)展趨勢(shì) ................................92 鐵通公司“十五”期間網(wǎng)絡(luò)總體發(fā)展策略 ..............................93 網(wǎng)絡(luò)發(fā)展遵循的原則 ............................................................................93 網(wǎng)絡(luò)的協(xié)調(diào)發(fā)展 ....................................................................................955 / 157 下一代網(wǎng)絡(luò)（NGN）技術(shù)的引入 ..........................................................98 電話網(wǎng)發(fā)展策略 ...................................................113 本地電話網(wǎng)發(fā)展策略 ..........................................................................113 長(zhǎng)途電話網(wǎng)發(fā)展策略 ..........................................................................114 IP 電話網(wǎng)發(fā)展策略 ............................................................................114 智能網(wǎng)發(fā)展策略 ...................................................115 數(shù)據(jù)多媒體網(wǎng)絡(luò)發(fā)展策略 ...........................................116 網(wǎng)絡(luò)演進(jìn)步驟 ......................................................................................116 發(fā)展策略 ..............................................................................................117 移動(dòng)通信網(wǎng)發(fā)展策略 ...............................................118 傳輸網(wǎng)發(fā)展策略 ...............................................