【正文】
engaged in market transactions. Meanwhile, the development of the Inter, the work in the industry, the rapid spread of information technology, real estate industry has entered a new information technology, working era, work marketing has bee more efficient marketing tools. Network independent real estate brokers have emerged, the agency in its efforts to develop a new marketing model. Keywords: real estate agent ; work marketing ; work independent real estate broker 1 公司概況 ....................................................................................................................... 1 公司基本情況 ....................................................................................................... 1 公司性質(zhì) ............................................................................................................. 1 公司職工 .............................................................................................................. 1 2 公司的組織和部門(mén)職能 .................................................................................................. 2 總經(jīng)理 ................................................................................................................ 2 銷(xiāo)售部 ................................................................................................................. 2 人力資源部 .......................................................................................................... 2 財(cái)務(wù)部 ................................................................................................................. 2 服務(wù)咨詢(xún)部 .......................................................................................................... 3 3 產(chǎn)品與服務(wù) .................................................................................................................... 3 ............................................................................................................. 3 服務(wù)與產(chǎn)品的特色 ................................................................................................ 4 4 市場(chǎng)分析 ....................................................................................................................... 4 晉城概況 .............................................................................................................. 4 晉城居民住房消費(fèi)需求 ......................................................................................... 5 晉城房產(chǎn)中介發(fā)展?fàn)顩r ......................................................................................... 5 5 競(jìng)爭(zhēng)分析 ....................................................................................................................... 5 行業(yè)競(jìng)爭(zhēng)分析 ....................................................................................................... 5 競(jìng)爭(zhēng)對(duì)手分析 ....................................................................................................... 6 樂(lè)橋房產(chǎn)經(jīng)紀(jì)有限公司競(jìng)爭(zhēng) SWOT 分析 ............................................................... 6 6 市場(chǎng)營(yíng)銷(xiāo)策略 ................................................................................................................ 7 網(wǎng)絡(luò)營(yíng)銷(xiāo)模式 ....................................................................................................... 7 與網(wǎng)絡(luò)獨(dú)立房產(chǎn)經(jīng)紀(jì)人的合作的模式 .................................................................... 9 7 融資項(xiàng)目說(shuō)明 .............................................................................................................. 10 項(xiàng)目成本 ............................................................................................................ 10 收益方式 ............................................................................................................ 11 8 財(cái)務(wù)計(jì)劃與分析 ...................................................................