市場(chǎng)銷售信息管理手冊(cè)-展示頁(yè)
2025-04-26 13:26本頁(yè)面
【正文】 ............................2目的： ........................................................................................................2來(lái)源： ........................................................................................................3職責(zé)： ........................................................................................................3辦法： ........................................................................................................31）打聽的方式和處理 ..................................................................................32）報(bào)告方式 ..................................................................................................33）情報(bào)的整理 ..............................................................................................44）聯(lián)絡(luò) ..........................................................................................................45)管理 ............................................................................................................4附表格： ....................................................................................................5四、銷售調(diào)研制度 .............................................................................................5辦法、 ........................................................................................................5職責(zé)： ........................................................................................................52 / 23方式： ........................................................................................................5項(xiàng)目及競(jìng)爭(zhēng)對(duì)手調(diào)查實(shí)施要點(diǎn) ................................................................61）從經(jīng)營(yíng)者的動(dòng)向來(lái)把握情報(bào) ..................................................................62）從銷售狀態(tài)中抓住情報(bào) ..........................................................................63）從會(huì)計(jì)方向來(lái)抓住情報(bào) ..........................................................................74）分析資產(chǎn)狀態(tài)，獲得情報(bào) ......................................................................75）調(diào)研程序要項(xiàng) ..........................................................................................76）具體調(diào)查實(shí)施辦法 ..............................................................................87）記錄的處理： ..........................................................................................8 8）調(diào)查人員資格 ......................................................................9表格： ........................................................................................................9五、營(yíng)銷評(píng)估預(yù)測(cè)決策 ...................................................................................10目的： ...........................................................................
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