餅干的包裝設(shè)計畢業(yè)論-展示頁
2025-06-16 20:33本頁面
【正文】 的購買欲。而作為食品包裝，可以保護食品和延長食品保存期；方便流通； 增加方便食品品種；防止食品污染；促進食品流通的合理性和計劃性；促進食品競爭，增加食品銷量。關(guān)鍵詞 包裝 /品牌 /市場 /競爭 ON THE WHEAT POCKET BISCUITS PACKAGING DESIGN ABSTRACT Packaging is the impact of biscuit industry development important factors inbiscuit market prosperity and development at the same time biscuits packagingindustry petition is more intense a large supermarket put tens of ten biscuitsbrand packaging is renovated ceaselessly on the other hand all kinds of leisure foodconvenience food to provide consumers with different choice price war brand wargrows in intensity counterfeit modity more make one disaster after anotherbiscuit pany. With Chinas accession to the WTO imported biscuits tariffsdropped substantially more and more world famous biscuit brand with its high qualitydelicious exquisite packaging products into china. At the same time in the tide ofeconomic globalization more multinational panies use the global allocation ofresources low production cost direct investment in China bring new brand cultureso cookies enterprises to accelerate the pace of development so that our countryscookies from varieties packaging taste function and so on to the hitherto . In a sense has begun to stimulate Chinese cookie market make the original tothe stateowned enterprises and collective enterprises as the main body of Chinesebiscuit traditional market has undergone profound WORDS PackagingBrand， Marketing， 用 包裝是商品的附屬品，是實現(xiàn)商品價值和使用價值的一個重要手段，是為了在流通中保護產(chǎn)品，方便運輸，促進銷 售，并按一定的技術(shù)方法所采用的容器，材料和輔助物的過程中施加一定技術(shù)方法等操作活動。同時，在經(jīng)濟全球化的浪潮下，更多的跨國公司利用其全球化的資源配置，低廉的生產(chǎn)成本，直接在華投資，帶來新興的品牌文化，因此餅干企業(yè)的發(fā)展步伐加快，使我國的餅干從品種、包裝、口味、功能等方面均達到了前所未有的水平。 視覺傳達專業(yè)畢業(yè)論文 ?？飘厴I(yè)設(shè)計（論文） 題 目 論麥兜餅干的包裝設(shè)計 學生姓名 學 號 院 （系） 視覺傳達系 目 錄中文摘要 ………………………………………………………………Ⅰ 英文摘要 …………………………………………………………… Ⅱ 1 包裝的作用 ………………………………………………………12 市場上餅干包裝的現(xiàn)狀 ……………………………………………13 麥兜餅干包裝設(shè)計 …………………………………………
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