【正文】
rs bee petitors – China – Toshiba copiers, Hitachi microprocessors Foreign governments – tax rates – government control 29 International Issues Added Complexities1 Substantial geographic distances― more inventory Added forecasting difficulties Infrastructural Inadequacies – Worker skill, performance expectations – Supplier availability, reliability, contracts – Lack of local technologies – Inadequacies in transportation, munications infrastructure 30 International Issues Added Complexities2 Cultural differences – accepted partnerships, styles – value of punctuality –例如,紅包文化、上酒家談生意 … Added petition “at home” 31 International Issues 物流的區(qū)域性差異 當(dāng)制訂關(guān)於全球供應(yīng)鏈中特殊國(guó)外連結(jié)的決策時(shí),理所當(dāng)然地,去瞭解區(qū)域之間的文化 、 基礎(chǔ)設(shè)施 與 經(jīng)濟(jì) 差異是很重要的。問(wèn)題 印度的 IT產(chǎn)業(yè)發(fā)達(dá)、人工便宜 … 泰國(guó)自排機(jī)車無(wú)人問(wèn)津 … 東南亞設(shè)廠便宜,然而人工素質(zhì)較低 … 大和燒肉捲、板烤米香堡 ― 產(chǎn)品差異化與製程設(shè)計(jì)問(wèn)題 … WalMart的搬運(yùn)設(shè)備與巴西的標(biāo)準(zhǔn)棧板不相容 … 跨國(guó)的關(guān)稅 、滙率、貿(mào)易保護(hù)、基礎(chǔ)建設(shè)、文化 … 1 International Issues Increasing Globalization 1/5 of output of US firms produced abroad US Companies hold $500 Billion in foreign asset stocks (7% annual growth) 1/4 of US imports between foreign affiliates and US parent panies Over half of US panies increased the number of countries in which they operate (late 80’s to early 90’s) 2 International Issues Taxonomy of International Supply Chains International distribution –製造在本國(guó),配銷與相關(guān)行銷活動(dòng)在海外. International suppliers –原料及零件的供應(yīng)來(lái)自國(guó)外供應(yīng)商,最後的裝配在本國(guó)進(jìn)行. Offshore manufacturing –產(chǎn)品在同一地區(qū)搜源與製造,最後運(yùn)回國(guó)內(nèi)的倉(cāng)庫(kù)銷售及配銷. Fully integrated global supply chain 3 International Issues Forces Driving Globalization (Dornier etc) Global Market Forces Technological Forces Global Cost Forces Political and Economic Forces 4 International Issues People have “all bee global citizens, and so must the panies that want to sell us things” (Kenichi Ohmae) 5 International Issues Global Market Forces Foreign petition in local markets – 為了成功防衛(wèi)本國(guó)市場(chǎng),公司會(huì)發(fā)現(xiàn)必須要進(jìn)入國(guó)外市場(chǎng) … – Acer為歐洲 NB