(繁體)電子商務(wù)與供應(yīng)鏈-文庫(kù)吧資料
2025-02-12 21:50本頁(yè)面
【正文】 e time to market 降低上市時(shí)間 ? Supplier’s Goals 供應(yīng)商目標(biāo) ? Increase sales volume 增加銷(xiāo)售數(shù)量 ? Increase customer loyalty增加顧客忠誠(chéng)度 ? Reduce cost減少成本 ? Improve demand data 改進(jìn)需求資料 ? Improve profitability改善獲利能力 30 169。 28 169。 2023 Wiley Supply Chain Distribution continued供應(yīng)鏈配銷(xiāo) ? Services are offered can improve customer service by moving goods closer to the customer and thus reducing replenishment time ? 倉(cāng)庫(kù)所提供服務(wù)可藉由運(yùn)送離顧客較近的物品以改善服務(wù)，如此可減少補(bǔ)貨時(shí)間 ? Crossdocking or movement of material without storage and orderpicking material while still performing the receiving and shipping functions. ? 接駁式轉(zhuǎn)運(yùn) , 為一種商品處理的觀(guān)念。 2023 Wiley Supply Chain Distribution供應(yīng)鏈配銷(xiāo) ? Warehouses involved in supply chain distributions and include 倉(cāng)儲(chǔ)包含在供應(yīng)鏈中，包括 ? Plant warehouses 工廠(chǎng)倉(cāng)庫(kù) ? Regional warehouses 區(qū)域倉(cāng)庫(kù) ? Local warehouses 當(dāng)?shù)貍}(cāng)庫(kù) ? Warehouses can either be 倉(cāng)儲(chǔ)也可以是指 ? General – used for longterm storage ? 一般 —用於長(zhǎng)期儲(chǔ)存 ? Distribution – used for shortterm storage, consolidation, and product mixing ? 配銷(xiāo) —用於短期儲(chǔ)存、運(yùn)輸合併、和產(chǎn)品混合 26 169。成功夥伴關(guān)係的關(guān)鍵因素包括 ? Impact – attaining levels of productivity and petitiveness that are not possible through normal supplier relationships ? 衝擊 —透過(guò)正常供應(yīng)商關(guān)係無(wú)法達(dá)成生產(chǎn)力和競(jìng)爭(zhēng)力水準(zhǔn) ? Intimacy – working relationship between two partners 親密關(guān)係 —夥伴間的工作關(guān)係 ? Vision – the mission or objectives of the partnership 願(yuàn)景 —夥伴的使命或目標(biāo) 24 169。 2023 Wiley The Role of Purchasing 採(cǎi)購(gòu)的角色 ? Purchasing role has attained increased importance since material costs represent 5060% of cost of goods sold ? 因?yàn)槲锪铣杀緛?zhàn)銷(xiāo)貨成本達(dá) 5060%，使得採(cǎi)購(gòu)角色愈來(lái)愈重要 ? Ethics considerations is a constant concern ? 道德考量一直受到持續(xù)關(guān)注 ? Developing supplier relationships is essential ? 發(fā)展供應(yīng)商關(guān)係是必要的 ? Determining how many suppliers to use ? 決定使用多少供應(yīng)商 ? Developing partnerships ? 發(fā)展夥伴關(guān)係 23 169。你認(rèn)為他們應(yīng)該是自製或外購(gòu) ? ? Mary and Sue wants to know if they should make or buy the ? FCBuy + (VCBuy x Q) = FCMake + (VCMake x Q) ? $1,000 + ($ x Q) = $15,000 + ($ x Q) ? Q = 56,000 bagels ? Since the costs are equal at 56,000 bagels and Mary and Sue expect to use 60,000 bagels, they should make the bagels inhouse ? 因?yàn)闊o(wú)差異點(diǎn)是 56000個(gè) 貝果，而他們認(rèn)為可以使用量為 60000個(gè)，因此他們應(yīng)該自製。如果是自製時(shí)，他們需投資小型廚房設(shè)備，固定成本為 15000，自製貝果每個(gè)成本是 。如果他們決定是外購(gòu)時(shí)，他們將需要密閉容器每年固定成本是 1000美元。 2023 Wiley 案例 :自製或外購(gòu)分析 瑪麗和蘇已經(jīng)決定開(kāi)設(shè)貝果麵包店。 2023 Wiley Make or Buy Analysis 自製或外購(gòu)分析 ? Analysis will look at the expected sales levels and cost of internal operations vs. cost of purchasing the product or service ? 分析將考慮期望銷(xiāo)售水準(zhǔn)和內(nèi)部作業(yè)成本 ? ?? ?? ? ? ?QVCFCQVCFCQVCFCTCQVCFCTCMakeMakeBuyBuyMakeMakeMakeBuyBuyBuy???????????:PointceIndifferen:InsourcingofCostTotal:gOutsourcinofCostTotal20 169。 2023 Wiley Sourcing Issues 商源議題 ? Which products to produce inhouse and which are provided by other supply chain members ? 那些產(chǎn)品自己生產(chǎn)和那些產(chǎn)品由其他供應(yīng)鏈成員提供 ? Vertical integration – a measure of how much of the supply chain is owned by the manufacturer ? 垂直整合 —製造者擁有供應(yīng)鏈中多少的一種衡量 ? Backward integration – owning or controlling of sources of raw material and ponent parts ? 向後整合 —擁有或控制原材料和零組件來(lái)源 ? Forward integration – owning or control the channels of distribution ? 向前整合 —擁有或控制通路管道 ? Vertical integration related to levels of insourcing or outsourcing products or services ? 垂直整合和產(chǎn)品或服務(wù)委內(nèi)或委外程度相關(guān) 18 169。 ? Consumer Expectations and Competition – power has shifted to the consumer ? 消費(fèi)者期望和競(jìng)爭(zhēng) —力量已轉(zhuǎn)移到消費(fèi)者 ? Globalization – capitalize on emerging markets ? 全球化 —資金投注於新興市場(chǎng) ? Government Regulations and ECommerce – issues of Inter government regulations ? 政府法規(guī)和電子商務(wù) —政府網(wǎng)際網(wǎng)路法規(guī)的議題 ? Environment Implications of ECommerce – recycling, sustainable ecoefficiency, and waste minimization ? 電子商務(wù)環(huán)保意涵 —回收、一定水準(zhǔn)的環(huán)保效率、和最少浪費(fèi) 16 169。 2023 Wiley Types of ECommerce電子商務(wù)的類(lèi)型 ? BusinesstoConsumer (B2C): 企業(yè)對(duì)個(gè)人 ? Online businesses try to reach individual consumers ? 線(xiàn)上企業(yè)嘗試可以到達(dá)個(gè)人消費(fèi)者 ? B2C revenue model sources B2C獲利模式來(lái)源 ? Advertising – Web site offers providers and opportunity to advertise ? 廣告 —網(wǎng)站給予提供者和廣告機(jī)會(huì) ? Subscription –Web site charges a subscription fee for access to the site ? 訂閱 —網(wǎng)站收取進(jìn)入網(wǎng)站者訂閱費(fèi) ? Transaction – pany receives a fee for executing a transaction ? 交易 —每執(zhí)行一
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