【正文】 S shops are currently relying on high demand State business profit, this form of marketing for sales volume special models or brands, is the best. Therefore in the eyes of many dealers, as long as the product of your choice, and I collect the money on the line. One agent had seven or eight car brand CEO said, to make money, the key depends on what brand is your agent39。 policies, are mainly manufacturers of brand and product petition. That is, not only to select a car manufacturer currently produced products, enterprises have to brand awareness and the development potential of the enterprise, this haunting mainly refers to the intensity of enterprise brand and introduce new models of frequency speed. First batch of Shanghai GM39。s enthusiasm, any vehicle manufacturers if you are in the national collection of 4S dealers, usually the environment. Tianjin Wei Chi prepared Toyota dealers about 40 or so, but there are more than more than 400 dealers submitted application to Tianjin Toyota. ★ Due mainly because it is making money selling cars, if you select a good auto manufacturers, may recoup their investment in two years. But what39。s long history behind that of the developed countries, but the service mode of evolution could go is basically the same way, is also a foreign auto industry abbreviation for more than 100 years of history. In 4S shop of construction Shang, abroad of car shop most no China construction was Deluxe, hardware facilities grade not is high, its investment scale also does not necessarily than domestic car shop large, but abroad car shop of management service level, software construction but is firstclass of, can be described as detailed nuanced, absolute not appears only let see appearance, not let into partments of things, even some car shop are has own of test field, customer can free to pick and test. During the entire automotive profits, vehicle sales, parts, repair of the scale structure is 2:1:4. Profit is the main part of the automobile benefit of maintenance service, importance is obvious to the store. The 4S shops, is only after 99 gradually from Europe into China39。 car aftersales service is for customer on car do debugging, and maintenance, and maintenance, excluded technology fault, provides technology support, sent products improved or upgrade information and get customer on car products and service of feedback information. Auto market aftersales service appear inevitable oute is the result of market petition. Car products in development to must degree Shang, manufacturing technology has parable, is car market from products steering service of main causes, however, aftersales service often is car 4S shop or car dealer of main strategy ACE, and reality of car aftersales service in the exists many of problem is consumer by understanding of, thus effect has consumer on car products of purchase and accept car aftersales service produced has many negative of effect. Therefore, automotive products, aftersales service, meticulous auto 4S shops or automobile dealers touched the hearts of customers, enhancing customer satisfaction, win the market. This shows that the automotive aftersales services the importance of the role, automotive aftersales service in the whole process of automobile marketing has a special mission, for automotive products and services into the market of excess and plays an active role in promoting development, is of farreaching significance, the prosperity market.? Described above is very general, then I39。1 外文文獻及翻譯 Automotive marketing services are always