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s credibility and brand appeal, this will provide support for future investment. At the same time vigorously develop small and mediumsized businesses, improve YOUFU Media advertiser quantity and the total value to advertisers. (Precan choose some businessmen, free。s most of the economy radiation of its17 cities which own network, nine network of cooperation city with 110,000 TV terminals, a day spread to 90 million urban residentsTOWONA——mobile TV based advertising network.. Covering more than 30 major Chinese cities, million vehicles bus, million terminals around the TV ratings.Tulip Mega Media——A giant outdoor LEDbased media network, covering Beijing, Shanghai, Guangdong and Chongqing core cities, Shenyang, Shenzhen, Hangzhou, and other 12 regional core cities. 28 largescreen LED have been pleted and operating, LED large screen has a total area of over 10,000 square meters.2)Set the target market. YOUFU Media choose the target market mainly in the main street retail outlets, including: beauty salons, restaurants, digital, auto parts, supermarkets, fitness and other recreation. YOUFU urban market development plan of the business alliance affiliated entities shops are as follows: Major clients(Brand customers)SuperrmarketstoreotherAdd up%Beijing Branch12005005000130080008%Tianjin Branch12005005000130080008%Shenyang Branch1300500500015008300%Chongqing Branch1000300400010006300%Wuhan Branch20005005000150090009%Zhengzhou Branch1000300300020006300%Dalian Branch1000300300020006300%Shanghai Branch1100300300020006400%HaerbinBranch1000300300010005300%Chengdu Branch1000300400020007300%Hainan Branch1200300300010005500%Qingdao Branch1300300300020006600%other cities to be developed570056004000140016700%Add up20000100005000020000100000100%3)characteristics and service differentiation of YOUFU Media. Unique:YOUFU Media based on the point of sale LCD video screen electronic dissemination of new is currently the only function of the media sales in china, it is an integrated service carriers that is point of sale, distribution channels and advertising spread .For the upper reaches of advertisers, is the choice of products or services media release and the choice of channels.Conversion rate is high and the direct effect. YOUFU Media directly to the user’s home, in the life of every user, the socalled waterfront pavilion gets the moonlight first. , the user will be able to immediately purchase needed goods and services.Lowcost, low threshold.YOUFU Media in the ad served only way to put forward a using the goods as payment, the new way, the shortage of funds for business enterprises, the cost of advertising is no longer the burden on enterprises, as long as you can provide service to the media a value of goods , it Will be able advert on the YOUFU media, so that more small and medium enterprises and businessmen can also wellknown brand enterprises pete together.The masses of life. YOUFU business alliance aims at the market which is individuals operating shop , the biggest feature is the exposure to consumers life, both residents of the munity, or the bustling mercial street, and people39。Construct convenient and efficient mode of new orders at the age of movement and Internet ? Establish the new channel between enterprises and providers ?Track the whole order processing with standardized management ? Multilevel approval of the order with fine management?Order by phone, conveniently and quickly? Improve efficiency through reconciliation of contacts2. Online book platform whether you understand accounting or not, will book and look at the financial accounts table at any time.? Use standard accounting features easily, do not understand accounting, will account? Brought on the account, with no installation and maintenance, without plex initialization? Support for offline operation, the book never goes out of the net.2) BenefitsThe first advantage: innovative business modelsYOUFU Media is used in traditional outdoor advertising video transmission at the core on the basis of the convergence of emerce mainly to the ad sales model. Advertisers can not only run fast, efficient, costeffective ads, but also can achieve the sale aims by low cost through emerce and the more efficiency solution. The second advantage: the wide coverageYOUFU Media serves for the market which is a large, wide distribution and powerful potential market. This Part of the market, occupied 80 percent of the city.The third Advantage: a high conversion rateYOUFU Media stirred up consumer desire because of the omnipresent medium with 12 hours of uninterrupted playback and Close contact with consumers anywhere, anytime.The fourth Advantage: targetedYOUFU Media supplies advertisers for the market and the activities of the regional potential consumers, so they can select runningregional and cover the target market rapidly and effectively to achieve the desired rate of ad exposure.The fifth advantage: lowcostCompared with other Media, the one thousandcost of outdoor video ad of YOUFU has an irresistible attraction. According to the survey, the one thousandcost of outdoor video is the equal of 1/101/30 cost of television, newspapers and other Media of outdoor video. In an increasingly petitive market, in the condition of panies under pressure to cut costs in the reality, the huge cost advantages is the main reason that YOUFU Media is weled nowadays. Part V industry / market analysisIndustry Analysis1) Industry OverviewOutdoor video media is Video media forms, beyond the pale of his family / relatives homeA few years ago, newspapers, television and broadcast that are the three major traditional media dominated the market, addin