【正文】 電子商務(wù)的發(fā)展不能沒有安全保障。100. Most businesses have good intentions for information security, but emerce businesses face the huge challenge of protecting themselves from threats ranging from viruses and Trojan horses to web page defacing, distributed denial of services, and even disgruntled employees.大多數(shù)企業(yè)對(duì)于信息安全有良好的意愿，但是電子商務(wù)企業(yè)面臨的安全保護(hù)，從病毒和特洛伊木馬威脅到自己的網(wǎng)頁，這種污損帶來了巨大的挑戰(zhàn)，分布式拒絕服務(wù)，甚至是心懷不滿的員工。98. Moving to an electronic transactions model offers spectacular cost benefits, especially in the financial industry. 電子交易模式提供可觀的成本效益，尤其是在金融業(yè)。96. Customers routinely buy products, trade investments, and bank online using personal information such as credit card, Social Security, and account numbers. 客戶經(jīng)常購買產(chǎn)品或進(jìn)行貿(mào)易投資，如信用卡，社會(huì)保險(xiǎn)和網(wǎng)上銀行帳號(hào)而使用個(gè)人信息。94. This law created opportunities for banks and other institutions to act as the repositories of digital signatures allowing individuals and businesses to send and receive confidential information over the web, as well as conduct binding contractual business transactions. 該法律的確立使銀行和其他機(jī)構(gòu)擔(dān)任建立允許個(gè)人和企業(yè)發(fā)送和接收網(wǎng)絡(luò)機(jī)密信息的數(shù)字簽名的數(shù)據(jù)庫，以及具有約束力的合同進(jìn)行商業(yè)交易的機(jī)會(huì)。 92. Some states have already adopted laws and are trying to pass legislation to adapt to the new technology of the Internet and web users. 一些州已經(jīng)通過了法律，并試圖通過立法，以適應(yīng)互聯(lián)網(wǎng)和網(wǎng)絡(luò)用戶的新技術(shù)。90. The future is uncertain as to the laws and governmental legislation concerning the privacy and the Internet. 有關(guān)互聯(lián)網(wǎng)和隱私方面的法律法規(guī)，政府是否立法還不確定。在線交易或者使用網(wǎng)站時(shí)，你可以拒絕提供個(gè)人或額外的信息。88. Many websites will offer domain registration or semiprivate activities or services that you can click on to accept or decline giving any additional information or continuing to proceeds through the offered services during a transaction or use of the website. 許多網(wǎng)站提供域名注冊(cè)或者半私人活動(dòng)或服務(wù)。86. Consumers have several choices that are available to them in helping to protect their own privacy when using or conducting online activity. 消費(fèi)者在參與網(wǎng)上活動(dòng)時(shí)，有多種方式保護(hù)個(gè)人隱私保。84. Also, look for the privacy “seal” such as TRUSTe or BBBOnline. 另外，可以使用隱私安全保險(xiǎn)途徑，如TRUSTe或BBBOnline。82. Most Internet Service Providers (ISP) has adopted privacy policies that they post on their web sites and other user documentation. 大多數(shù)互聯(lián)網(wǎng)服務(wù)提供商（ISP）將隱私政策張貼在他們的網(wǎng)站上和用戶的文檔里。80. We must determine at what level or beyond to proceed on this course for the protection of consumer privacy in our new world of online technology. 在新的網(wǎng)絡(luò)技術(shù)世界中，我們必須確定在什么層面來處理消費(fèi)者的隱私。79. All these strategies have given rise to the protection of privacy issues for the future of emerce. 所有這些策略已經(jīng)引發(fā)了關(guān)于保護(hù)隱私的問題。77. For future solutions to these concerns regarding marketing and privacy issues, several technical strategies have been developed to help prevent or guard against not knowing or identifying websites and users called data magnets. 這些關(guān)系著未來營銷方法和隱私問題的解決方案，有的技術(shù)戰(zhàn)略已經(jīng)發(fā)展到有助于預(yù)防和防范并且可以識(shí)別網(wǎng)站和網(wǎng)友稱之為“數(shù)據(jù)磁鐵”。76. For the panies involved, this suggestion that they are involved in such practices of surveillance and unauthorized purposes can create a serious reputation issue and discourage web users from visiting their sites. 從公司的角度看，他們想進(jìn)行監(jiān)控。消費(fèi)者在這種環(huán)境中也缺乏信心。73. Hence, these factors have created a mounting pressure to collect, hold, process and use personal data, more than before. 因此，收集、保存、處理和使用個(gè)人信息比以前更困難了。72. As such information particularly has bee a valuable modity that can bring jobs, business