旅游網(wǎng)絡營銷外文翻譯-其他專業(yè)(參考版)
2025-01-23 12:12本頁面
【正文】 s travel emerce industry officially kicked off. 。s first domestic tourism market, has the potential to achieve a world tourism power. It’ s the time for China to seize opportunities, meet challenges, and use the hightechnology to transform traditional tourism to a modern toursim. II． The analysis of the tourism industry value chain under emerce environment Emerce is spread with the popularity of the Inter. Tourism is a laborintensive and information technologyintensive industry. In the tourism market, nonmaterial goods as a tradeoriented tourism activities in the tourism market is not the driving force in the flow of material in the form of a modity, but the transmission of information on tourism products caused by the flow of tourists. From this point of view, the core of tourism circulating is information. The introduction of tourism emerce has brought new opportunities for the development of tourism industry. Emerce has been introduced to tourism industry just for a few years, but its momentum is very strong. Emerce has bee new model for tourism trade in the information age. In 2021, global tourism emerce sales exceeded $ 63 billion, five consecutive years of more than 350% growth rate. According to theWorld Tourism Organization expected in the next five years, tourism emerce will account for 25% of all travel transactions, and tourism emerce in the proportion of emerce will reach 20% to 25%. In China, tourism emerce website appeared in 1996, to the present, it has reached more than 5,000, among which, there are more than 300 professional travel sites, including three categories, regional sites, professional sites. Regional sites are mainly about local attractions, scenic beauty of the introduction, the overall strength is poor with less information, it’ s difficult for them to guarantee their financial ine. The professional sites mainly carry out professional travel agency business, including traditional travel agencies and professional web site emerce website. The former has CYTS work, CITS . Comfort Travel also opened the first outbound tourism web site that provide the service for outbound tourism registration, passports, visas, border control, customs and other knowledge. The latter has Ctrip Travel Network, e long , China travel . Emerce is the most important way for China39。s ec
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