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根據(jù)第一段中的”We have many trips for you to explore the world your way. Our travel ideas are as diverse as the world itself and are des。故選B。根據(jù)四個(gè)旅游行程中Duration(持續(xù)時(shí)間)的介紹信息“Duration: 8 Days故選B。 (2)考查細(xì)節(jié)理解。 Honeymoon, Tailormade Travel Ideas“旅行類型:浪漫蜜月,量身定做的旅行創(chuàng)意,可推知,新婚夫婦極可能會(huì)選擇Athens and Crete Explorer”雅典和克里特島探險(xiǎn)家“。 (1)考查推理判斷。D.Classic Egypt.Australia amp。London for Families. Prices From: US$ 1,495 Trip Type: Vacation Packages with AirfareClassic Egyptll tour the Sydney Opera House, sail across the famous harbour, and see koalas and kangaroos at Taronga Zoo. Then head on to Auckland where you39。 New Zealand Prices From: US$ 634 Designed to thrill people of all ages, this family London vacation explores the sights, history and magic of this great city. Visit the world of Harry Potter, the original Madame Tussaud39。 Prices From: US$ 892Trip Type: Romance amp。 Visit Greek39。8.閱讀理解 故選A。而下文以Toyota Motor(該公司在今年早些時(shí)候的召回危機(jī)中采取了相對(duì)迅速和精心策劃的社交媒體應(yīng)對(duì)行動(dòng),包括在Twitter和Facebook等網(wǎng)站上直接與消費(fèi)者互動(dòng),從而減輕了部分損失)為例,則展示了當(dāng)發(fā)生“劫持媒體”這種情況時(shí),如果應(yīng)對(duì)迅速得當(dāng),那么就可以減輕損失。s response may not be sufficiently quick or thoughtful, and the learning curve has been steep.”可知,如果發(fā)生(劫持媒體)這種情況,熱情的消費(fèi)者會(huì)試圖說服他人抵制產(chǎn)品,從而使目標(biāo)公司的聲譽(yù)面臨風(fēng)險(xiǎn)。 (3)考查推理判斷。由此可知,當(dāng)口碑媒體被某些人所劫持,轉(zhuǎn)化為劫持媒體的時(shí)候,就會(huì)影響企業(yè),從而對(duì)企業(yè)營(yíng)銷產(chǎn)生不利的影響。這種被劫持的媒體是口碑媒體的對(duì)立面:一項(xiàng)資產(chǎn)或活動(dòng)成為消費(fèi)者、其他利益相關(guān)者或?qū)δ硞€(gè)品牌或產(chǎn)品提出負(fù)面指控的活動(dòng)人士的人質(zhì)。 (2)考查推理判斷。根據(jù)第一段中的“Consumers passionate about a product may create “earned” media by willingly promoting it to friends”可知,對(duì)產(chǎn)品充滿熱情的消費(fèi)者可能會(huì)通過主動(dòng)向朋友推銷產(chǎn)品來創(chuàng)造“口碑”媒體。taking advantage of hijacked media【答案】 (1)D(2)B(3)A 【解析】【分析】本文是一篇應(yīng)用文,介紹了有關(guān)earned media(口碑媒體)、Hijacked Media(劫持媒體)、paid media(自有媒體)的概念和特點(diǎn)。persuading customers into boycotting productC.s experience is cited as an example of ________. A.may be responsible for fiercer petitionD.invite constant conflicts with passionate consumersB.eager to help their friends promote quality productsD.obsessed with online shopping at certain Web sitesB. If that happens passionate consumers would try to persuade others to boycott products, putting the reputation of the target pany at risk. In such a case, the pany39。 Johnson, for example, has created Baby Center, a standalong media property that promotes plementary and even petitive products. Besides generating ine, the presence of other marketers makes the site seem objective, gives panies opportunities to learn valuable information about the appeal of other panies marketing, and may help expand user traffic for all panies concerned.s owned media bee another marketer39。 Paid and owned media are controlled by marketers promoting their own products. For earned media, such marketers act as the initiator for users39。 The rough guide to marketing success used to be that you got what you paid for. No longer. While traditional, paid media, such as television mercials and print advertisements, still play a major role, panies today can exploit many alternative forms of media. Consumers passionate about a product may create earned media by willingly promoting it to friends, and a pany may leverage owned media by sending alerts about products and sales to customers registered with its Web site. The way consumers approach the process of making purchase decisions means that marketing39。 【點(diǎn)評(píng)】本題考點(diǎn)涉及細(xì)節(jié)理解題型的考查,是一篇介紹類閱讀,考生需要準(zhǔn)確捕捉細(xì)節(jié)信息,并結(jié)合題目要求,從而選出正確答案??芍撬蚴鼓峥ǔ蔀榉侵拮蠲利惖墓珗@之一。 (3)考查細(xì)節(jié)理解。分析選項(xiàng)可知看粉紅色湖泊的最佳時(shí)間是一月份。根據(jù)第三段中的”The best times to see the lake at its pinkest is during Senegal39。故選B。根據(jù)第二段中的”The foot of the Merzouga Dunes is the best location for gazing at stars, totally free of light pollution.“默佐加沙丘的腳下是觀星的最佳地點(diǎn),完全沒有光污染。Sports.【答案】 (1)B(2)D(3)C 【解析】【分析】本文是一篇應(yīng)用文,介紹了四個(gè)非洲最神奇的地方。C.Animals.January.(3)What makes Nyika one of the most beautiful parks in Africa? A.C.September.Senegal.(2)When is the best time to see the pinkest lake? A.C.Morocco. With a plateau cut by numerous rivers that reach Lake Malawi by way of waterfalls off the eastern edge of the mountains, Nyika, the largest national park in Malawi, is one of the most beautiful in Africa. The eastern border of the plateau forms the wall of the Great Rift Valley. The great domes of hills have gentle slopes, making Nyika perfect for both hiking and mountain biking as well as Jeep exploration.(1)Which country will you go if you want to watch stars? A.s dry season, between November and June. Lake Retba (Lac Rose), Senegal Sahara Dunes, Morocco Pyramids of Giza, Egypt6.閱讀理解 Africa39。根據(jù)文章標(biāo)題可知,是在找到生病、受傷、遺棄的野生動(dòng)物后可以做什么,即救助建議和方法,故選B。故選A。 (3)考查細(xì)節(jié)理解。根據(jù)Get help for a wild animal部分中的provide temporary care to sick, injured and abandoned wildlife so it can be returned to the wild復(fù)健員對(duì)被救治的動(dòng)物提供暫時(shí)的照顧,使得動(dòng)物能最終回到野外。故選A。根據(jù)General tips部分中的Don39。s the purpose of the text? teach people how to train animals. give advice on protecting endangered wildlife. call on people to raise pets. introduce the animals in Ontario.【答案】 (1)A(2)C(3)A(4)B 【解析】【分析】本文是一篇應(yīng)用文,介紹了對(duì)生病、受傷、遺棄的野生動(dòng)物的救助方法,包括:一般方法、幼崽的救助方法、幫助找到動(dòng)物康復(fù)師、注意公共安全等方式。D.Remove it from its natural habitat.C. If the animal is alive and there is a public safety issue, contact your local police department.(1)Which is the general solution if you find an abandoned animal? A. If you e across sick or diseased wildlife and you suspect there is a public health risk (such as West Nile virus), contact your regional or local health unit immediately: Ontario Public Health Units To get help for a sick, injured or abandoned animal, you can contact: an authorized wildlife rehabilitator your local Ministry of Natural Resources and Forestry district office Every effort is made by wildlife rehabilitators to ensure wildlife in their care do not bee tame (馴服). Get help for a wild animal If you find an abando