【正文】 changestoooften,orconversely,issorigidthatothersfeelexcluded.l Thevisionfailstoreflecttheinterestsandneedsofcustomers/suppliers.l Thevisionistooplextobeeasilyunderstoodortranslatedintodaytodaybehaviours.PitfallsChangeManagementMethodologyModelRESULTS Improved State Transition StateCurrent StateLeadingChangeChangingSystemsandStructuresCreatingaSharedNeedMobilisingCommitmentMakingChangeLastMonitoringProgressShapingaVisionMobilisingCommitmentWhybother?l Helpsdeliveracultureofindividualaccountabilityanddailyproblemsolving.l Helpscreateananisationthatisfundamentallymoreflexibleandabletoimplementchangeprogramsquicklyandefficiently.l Helps speed up the pace of change and ensures thatperformanceismaximisedduringthetransitionstate.OverviewMobilisingCommitmentToolsandtacticsinclude:l Stakeholderanalysisl Changereadinessl CommunicationstrategyToolsandTacticsMobilisingCommitmentStakeholderanalysis:l Astakeholderisanyonewhoisimpactedbyorwhoimpactsthechange.l Canbeanindividualoragroupofindividualswithsimilarstakesinthechange.ToolsandTacticsMobilisingCommitmentStakeholderanalysis:l Stakeholderanalysisisastartingpointforunderstandingthechangereadinessofkeystakeholdergroups.l Byunderstandingtherequirements,andreadinessgapsofkeystakeholdergroups,wearebetterequippedtoplanandimplementappropriatechangeinterventions.ToolsandTacticsMobilisingCommitmentStakeholderanalysis:? Stakeholderanalysesarebestconductedbywayofa2hourbrainstormingsession.? Stepstobefollowedinclude:– Explainyourrole.– Explainthepurposeofthesession.– Explainoutes.nextstepsforassessingappropriatechangeinterventions.– Ask:Whatistheendtoendnatureofthechange?Thishelpstoidentifywhoisimpactedbyit.– Completestakeholderanalysistool.Drawthetableonawhiteboard.Workyourwayacrossthetableasdirected.ToolsandTacticsMobilisingCommitmentStakeholderanalysis:l StakeholderanalysistemplateToolsandTacticsStakeholderGroup NatureofStakeholding Rate RankStakeholderGroup1? Whatisthepletelistofstakeholdersthatimpactorareimpactedbythechange?? Doesthestakeholdergroupneedtobebrokendownintosubgroupsatthispoint? Dotheyhavedifferentstakesinthechange? Istherealikelihoodthattheywillbeatvaryingdegreesofreadiness?? Whatistheirrelationshiptothechange? Aretheyacustomer/supplier? Aretheyapartoftheprocess? Aretheyaffectedbytheoutesonly? Whatwouldbetheirconcernsandwhatwouldtheimpactoftheirconcernshaveonothers? Whattypeofinvolvementwouldtheyrequire?WinsLossesNeutralHowimportantisthestakeholdergrouptothedeliveryofthechange?? Critical? Important? MarginalHowwouldyouprioritisestakeholdergroupsrelativetooneanother?1=mostcriticalMobilisingCommitmentChangereadiness:? Changereadinessisthecapacityofkeystakeholderstosupportchangeinamannerthatensuresthatchangeissustainable.? Sustainabilityisachievedbyfacilitatingtheuptakealongthreekeydimensions:– Stagesofconcern,basedontheirdegreeofunderstandingofthechange.– Preparednesstosupport.willingnesstochange.– Abilitytosupport,basedonthedevelopmentoftheskillsandknowledgerequired.ToolsandTacticsMobilisingCommitmentChangereadiness:l Thechangereadinesstoolexamineschangereadinessforkeystakeholdergroupsand…l Identifieswhatchangeinterventionswillbenecessarytosuccessfullyguidethechange.ToolsandTacticsMobilisingCommitmentChangereadiness–stagesofconcern:ToolsandTacticsStagesofConcern FocusofConcern ExpressionofConcernAwarenessStage(0)InformationStage(1)PersonalStage(2)ManagementStage(3)Impact/ConsequenceStage(4)CollaborationStage(5)RefocusingStage(6)Littleconcernorinvolvement.Generalawarenessaninterestinlearningmoreaboutit.Uncertaintyaboutdemandsofchange.Uncertaintyaboutdecisionmaking,potentialconflicts.Issuesrelatingtoefficiency,anisation,scheduling,timeetc.Focusisonimpactofchangeforindividualsinimmediatesphereofcontact.Focusisoncoordinationandcooperationwithothers.Focusisoneofexplorationofmoreuniversalbenefits.“I’mnotconcernedaboutit.”“Iwouldliketoknowmoreaboutit.”“Howwillusingitaffectme?“Iseemtobespendingallmytimeinpaperwork.”“Howisitaffectingmyteam?”“IamconcernedaboutrelatingwhatIamdoingwithothers.”“Ihavesomeideasaboutsomethingthatwillworkevenbetter.”MobilisingCommitmentChangereadiness–stagesofconcern:? AwarenessStage.Tacticsaremainlyaround…? Informing.? InformationStage.Tacticsaremainlyaround…? Furtherinformationandmotivating.? PersonalStage.Tacticsaremainlyaround…? Allayingpersonalconcernsandprovidingalevelofsupport.? ManagementStage.Tacticsaremainlyaround…? Coaching,traininganddevelopment.? Impact/ConsequenceStage.Tacticsaremainlyaround…? Involvingpeopleinshapingthechange.? CollaborationStage.Tacticsaremainlyaround…? Creatingopportunitiestousethemtoinfluenceothers.? RefocusingStage.Tacticsaremainlyaround…– Creatingopportunitiesforthemtoinnovate.