【文章內(nèi)容簡介】 s passage was most likely to be taken from ____________. A. a paper discussing digital revolution B. an introduction to a book C. a book on digital revolution D. an overview of a paper 39. Compared with traditional customers, the emerging cyber consumers ____________. A. are more difficult to satisfy B. have less knowledge about business C. have more problems with prices D. are less willing to buy products and services 40. In the last paragraph, what Wind said means ____________. A. panies should try their best to meet the digital consumers’ demands and expectations B. it will be more and more difficult for panies to earn profit in ebusiness C. most of the panies in ebusiness are at a loss D. digital consumers’ decision to buy depends largely on others’ evaluation 四、 單詞漢譯英（本大題共 15 小題，每小題 1 分，共 15 分） 根據(jù)給出的漢語詞義和規(guī)定的詞類及首字母寫出相應(yīng)的英語單詞。 41. 做廣告 v. a____________ 42. 批評的；危急的；決定性的 adj. c____________ 43. 清楚的，明顯的 a. d____________ 44. 繁榮 n. p____________ 45. 不可避免的 adj i____________ 46. 定居；居住 v. r____________ 47. 一致；一貫；相符 adv. c____________ 48. 嘗試，試圖，努力 v. amp。 n. a____________ 49. 外面的，位于某物外表 adj. e____________ 50. 領(lǐng)地，領(lǐng)土；范疇 n. d____________ 51. 比較，對照 v. c____________ 52. 細查；掃視 v. s____________ 53. 智力；情報 n. i____________ 54. 獲得成功，達到目的 adv. s____________ 55. 無疑，肯定，毋庸置疑 adv. u____________ 五、 單詞英譯漢（本大題共 15 小題，每小題 1 分，共 15 分） 給出下列單詞或術(shù)語的漢語意思。 56. customer service 57. monitor 此資料來自企業(yè) 58. bandwidth 59. end user 60. IP address 61. transfer funds 62. individual spending habits 63. solution 64. discounted price 65. prototype 66. human resources 67. exploit 68. shipping method 69. strategic objective 70. billboard 六、英譯漢 (本大題共 5 小題，每小題 2 分，共 10 分 ) 閱讀下面的短文，然后把畫線的句子翻譯成漢語。 It has been a tumultuous time for dot startups. In fact, Gartner, that over 75% of emerce startups will end in failure. (71) While it is tempting to blame prevailing market conditions for this failure rate, the fact is that early planning ultimately determines the potential success or failure of a startup. This whitepaper helps managers understand the characteristics that contribute to successful startups. (72) Importantly, this work also includes a valuable diagnostic survey that helps entrepreneurs quantify the strength of the business and identify problem areas. One thing is clear: There are a lot of ways for a new business to go out of business. (73) Loss of focus, an inability to fulfill customer orders or service, and a mismatch of top management with the corporate culture are but a few mon reasons that businesses fail. To increase the chances of success, managers need to consider four crucial inputs: Management/People: The single most vital ponent of any business, every startup needs a skilled management team that can execute the business plan, adapt to changing environments, and attract and retain valuable staff. Market Opportunity: To succeed, a venture requires a business model that is adaptable, scalable, defensible, and able to generate both revenue and profits. (74) In addition, management must recognize the pany’s market position and the potential of its ideas in the market. Funding: The ability of the venture to raise operating cash in order to establish profitability. Product and Service: This defines the demand for the product, including the degree to which it addresses customer needs and the ability to provide fulfillment and client service functions. (75) By keeping a close eye on these found areas — strong leadership and management, good people, a solid business plan, and a product that people want to purchase — businesses can 此資料來自企業(yè) position themselves to weather inevitable challenges. 七、 漢譯英（本大題共 5 小題，每小題 2 分，共 10 分） 用括號內(nèi)給出的詞，把下列漢語句子翻譯成英語。 76. 那將給你以極大的競爭優(yōu)勢。 (advantage) 77. 你的錯誤可能導(dǎo)致嚴重的后果。（ arise） 78. 我們要用歷史的觀點去看待這些事情。 （ perspective） 79. 保羅在數(shù)學(xué)上取得了好成績。（ achieve） 80. 那機會太好了，不能錯過。（ too. . . to. . . ） 一、 詞匯和語法（本大題共 20 小題，每小題 1 分，共 20 分） 根據(jù)句子的意思選擇一個正確的答案，錯選、多選 或未選均無分。 1. The time has e for the pany to __________ after years of rapid expansion. A. consist B. consider C. consolidate D. bine 2. __________ were naturally a musical family . A. A Shaw B. The Shaws C. The Shaw D. Shaws 3. Nothing can __________ being unkind to children. A. adjust B. reason C. justify D. reassure 4. That kind of shoes are __________ expensive for me. A. more B. far more C. far too D. much 5. Next time I __________ there, I’ll ask them about it. A. will go B. have gone C. am going D. go 6. His wife, to whom he __________ for thirty years, was childless. A. has married B. has been married C. had married D. had been married 7. They are __________ a mass production movement. A. firing B. launching C. introducing D. presenting 8. Professor Tate __________ about him . A. heard the students to talk B. heard the talk by the students C. heard the students talking D. heard the students to talking 9. __________ some of the suggestions prove of value to you as well? A. Could B. Can C. Might D. May 10. The research project has only been under way for three months, so it’s too early to _______its succ