lessonfromcompetitveexperience(編輯修改稿)
2025-07-05 16:10 本頁面
【文章內(nèi)容簡介】 dgebased information economy ? * An acceptance of new anizational formats [Alliances, jvs, wofes, etc.] 2020/7/6 William A. Fischer 21 The Death of Firms A dying pany does not lead。 it follows. It is losing market share, it is losing capabilities, it has the wrong set of petencies, it is demoralized, its activities have little impact. In fact, all around us we can observe panies that are in a state worse than death they have joined the living dead, aware (or not) that whatever they do makes little difference to their situation, and yet they feel pelled to keep on acting, producing, carrying on. Death is most often a long drawn out affair. Even with inept management, it still takes a long time to destry a large pany with once strong, if currently obsolete capabilities. Death is no stranger to the ranks of once powerful manufacturing panies. Every industry has its share of the dead, as well as the terminally ill and the walking wounded. Tom Vollmann: 2020/7/6 William A. Fischer 22 Death Signals of the nonpetitive ? staying level of falling behind the petition ? risk aversion ? bureaucracy ? losing capabilities ? erosion of what were once distinctive petencies ? internal focusing of corporate attention ? limited knowledge of the customer ? panic decisions to reduce shortrun costs ? not developing people ? ? Tom Vollmann 2020/7/6 William A. Fischer 23 In Hyperpetitive Markets Such as those characterizing global markets in the late 20th century, that are filled with 搒 urprises? 1. the ability to navigate from one product generation to another is the basis for sustained petitive advantage. Think about Wang! 2. great anizations are necessary to produce great products (more than once), while great products do not guarantee great anizations. 3. 揌 igh returns are not sustainable in a particular market, but the process of generating high returns can be sustainable. last quote is from: Capon, Farley amp。 Hoenig 2020/7/6 William A. Fischer 24 Early Lessons from In Search of Excellence Excellent firms are characterized by (among other things: Bias for Action Close to the Customer Autonomy amp。 Entrepreneurship Focus Simple form, Lean staff Peters amp。 Waterman 2020/7/6 William A. Fischer 25 More recent findings from Europe Excellent European firms are characterized by (among other things): Devolving leadership (without losing control or direction) Driving radical change (in the entire corporate system, not just in its parts) Reshaping culture Dividing to rule (winning the rewards of smallness while staying or growing large) Keeping the petitive edge (in a world where the old ways of winning no longer work) Achieving constant renewal Robert Heller 2020/7/6 William A. Fischer 26 Determinants of Financial Performance ? peting in relatively concentrated markets with higher market share ? peting in growing markets ? high investment in developing new products amp。
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