unit3-times-change--period2-課時素養(yǎng)--作業(yè)(編輯修改稿)
2025-04-03 03:03 本頁面
【文章內容簡介】 goods,too. Researchers in Britain found that when French music was played,sales of French wines went up. When it es to the selling of houses,businesses also use highly rewarding tactics. They find that customers make decisions in the first few seconds upon walking in the door,and turn it into a business opportunity. A California builder designed the structure of its houses smartly. When entering the house,the customer would see the Pacific Ocean through the windows,and then the pool through an open stairway leading to the lower level. The instant view of water on both levels helped sell these $10 million houses. 【語篇概述】本文是一篇說明文。介紹商家為了吸引顧客所采用的各種營銷策略。5. Why do stores usually display fruit and vegetables in the first section?A. To save customers’ time. B. To show they are high quality foods. C. To help sell junk food. D. To sell them at discount prices. 【解析】選C。細節(jié)理解題。由第二段中的They know that customers who buy the healthy food first will feel happy so that they will buy more junk food later in their trip. 可知,商家把水果和蔬菜放在顯眼的位置是為了吸引消費者,使其在不知不覺中就會購買垃圾食品。6. According to Paragraph 3,which of the following encourages customers to buy?A. Opening the store early in the morning. B. Displaying British wines next to French ones. C. Inviting customers to play music. D. Filling the store with the smell of fresh bread. 【解析】選D。細節(jié)理解題。由第三段中的Stores notice that the smell of baked goods encourages shopping,. . . into the store throughout the day. 可知,使商店中充斥著烤面包的味道可以刺激顧客的消費欲望。7. What is the California builder’s story intended to prove?A. The house structure is a key factor customers consider. B. The more costly the house is,the better it sells. C. An ocean view is much to the customers’ taste. D. A good first impression increases sales. 【解析】選D。推理判斷題。根據最后一段中的They find that customers make decisions in the first few seconds upon walking in the door,and turn it into a business opportunity. 可知,建筑商非常了解賣房的技巧: 抓住顧客的第一印象。8. What is the main purpose of the passage?A. To explain how businesses turn people into their customers. B. To introduce how businesses have grown from the past. C. To report researches on customer behavior. D. To show dishonest business practices. 【解析】選A。主旨大意題。本文主要介紹商家如何利用顧客的消費心理所采取的促進銷售的策略。Ⅱ. 完形填空 Yea
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