【文章內(nèi)容簡介】 種被劫持的媒體是口碑媒體的對立面：一項資產(chǎn)或活動成為消費者、其他利益相關者或?qū)δ硞€品牌或產(chǎn)品提出負面指控的活動人士的人質(zhì)。例如，社交網(wǎng)絡的成員正在明白他們可以劫持媒體，對最初創(chuàng)建它們的企業(yè)施加壓力。由此可知，當口碑媒體被某些人所劫持，轉(zhuǎn)化為劫持媒體的時候，就會影響企業(yè)，從而對企業(yè)營銷產(chǎn)生不利的影響。故選B。 （3）考查推理判斷。根據(jù)倒數(shù)第二段對于“劫持媒體”的介紹和最后一段中的“If that happens passionate consumers would try to persuade others to boycott products, putting the reputation of the target pany at risk. In such a case, the pany39。s response may not be sufficiently quick or thoughtful, and the learning curve has been steep.”可知，如果發(fā)生（劫持媒體）這種情況，熱情的消費者會試圖說服他人抵制產(chǎn)品，從而使目標公司的聲譽面臨風險。在這種情況下，公司的反應可能不夠迅速或周到，那么公司就會變得很困難。而下文以Toyota Motor（該公司在今年早些時候的召回危機中采取了相對迅速和精心策劃的社交媒體應對行動，包括在Twitter和Facebook等網(wǎng)站上直接與消費者互動，從而減輕了部分損失）為例，則展示了當發(fā)生“劫持媒體”這種情況時，如果應對迅速得當，那么就可以減輕損失。因此，Toyota Motor是一個有效應對被綁架媒體的例子。故選A。 【點評】本題考點涉及細節(jié)理解和推理判斷兩個題型的考查，是一篇介紹類閱讀，考生需要準確掌握細節(jié)信息，并根據(jù)上下文進行邏輯推理，從而選出正確答案。4．閱讀理解 Dreaming of summer piics filled with family and fun? We39。ve e up with 4 of the top piic areas across the US. Cumberland Islands, Georgia Just a few hours south of Savannah, this national seashore is a wonderful piic place. It39。s an unspoiled place in the Deep South with over 50 miles of hiking trails (小徑). Covered in Spanish moss, the trails are lined with trees and since it39。s still a rural area, the stars line up for a grand show at night and create the perfect evening starlit piic opportunity. Grant Park, Chicago If you are looking for delicious food in Chicago, go for a taste of a 20day, lakefront, foodie festival that happens in October each year. Grab a spot near the fountain to enjoy your piic, appreciate the city scenery and lake views and relax with family and friends. If you are there on July 4th, be sure to plan the day to include the fireworks display at the Navy Pier. Cranberry Islands, Maine Here, you39。ll enjoy natural piics with island views. The islands are a delightful group of islands about 20 minutes offshore from Acadia National Park. You can visit the islands by private boat or ferry service. Bring a piic basket along for the ride as it39。s a romantic piic area to take your special someone or go for a family outing to visit the islands. Big Sur, California The Point Lobos State Reserve is a small gem. Besides the coastal wildlife there are rare plant munities, and unique geological formations. It39。s good to have a piic there. We remend bringing a telescope, because much of the wildlife can be seen only at a distance.（1）Why does the writer advise us to go to Cumberland Islands? A.Because they are just next to Savannah.B.Because they have a grand show every night.C.Because they are almost covered in Spanish moss.D.Because they keep their original ecology (生態(tài)).（2）Where can you enjoy observing wildlife with a telescope? A.At the Navy Pier.B.At the Point Lobos State Reserve.C.At Acadia National Park.D.In the Deep South.（3）Where can we most probably read this passage? A.In a personal dairy.B.In a science report.C.In a geography textbook.D.In a travel magazine.【答案】 （1）D（2）B（3）D 【解析】【分析】本文是一篇應用文，介紹了四個最佳野餐地點。 （1）考查細節(jié)理解。根據(jù)第二段中的“Covered in Spanish moss, the trails are lined with trees and since it39。s still a rural area, the stars line up for a grand show at night and create the perfect evening starlit piic opportunity.”小路上爬滿了西班牙苔蘚，兩旁種滿了樹。由于這里仍然是一個鄉(xiāng)村地區(qū)，所以星星們會在晚上排起隊來參加盛大的表演，這是在夜晚星光照耀下野餐的絕佳機會?？芍髡呓ㄗh我們?nèi)タ膊m群島，因為那里保持著原生態(tài)。故選D。 （2）考查細節(jié)理解。根據(jù)最后一段中的“Besides the coastal wildlife there are rare plant munities, and unique geological formations. It39。s good to have a piic there. We remend bringing a telescope, because much of the wildlife can be seen only at a distance.”除沿海野生動物外，還有珍稀植物群落和獨特的地質(zhì)構造。在那里野餐很好。我們建議帶上望遠鏡，因為很多野生動物只能在遠處看到。可知在the Point Lobos國家保護區(qū)可以享受用望遠鏡觀察野生動物的樂趣。故選B。 （3）考查推理判斷。根據(jù)第一段“Dreaming of summer piics filled with family and fun? We39。ve e up with 4 of the top piic areas across the US.”夢想著充滿家庭和樂趣的夏日野餐?我們列出了全美4個最佳野餐地。以及文章主要介紹了四個最佳野餐地點可知最可能在一本旅游雜志上讀到這篇文章。故選D。 【點評】本題考點涉及細節(jié)理解和推理判斷兩個題型的考查，是一篇介紹類閱讀，考生需要準確捕捉細節(jié)信息，并根據(jù)上下文進行邏輯推理，從而選出正確答案。5．閱讀理解 Bright Side did some research on many places throughout the world where you can buy a house for 1 dollar or for free! Roubaix, France If you like France, Roubaix located in the north of France is just for you. The local authorities want it to be populated and attractive. You can buy a small house in the industrial district for just $1. The buyer is supposed to live in this house for 3 years. Buffalo. USA Buffalo offers whoever qualifies to buy a house for $1. All you need is to be a lawful citizen of the city and invest amount of money into its decoration. Doing this, the authorities are hoping to make the city beautiful again without spending money. Liverpool, Great Britain In Liverpool, most of houses were abandoned (遺棄)by the working class during the years of unemployment. The government is trying to sell the houses for just $1. If you want to buy such a house, it has to be your first deal on buying property(房產(chǎn)). Candela, Italy If you still have any doubts about spending $1 on a house, you should know: the government will pay you some money, if you move to Candela. In order to be paid, you need to bee a permanent(永久的)citizen and have an ine of $7500 per year. If moving alone, you will get $800, and if you are going with your family, the pay can be four times as much as only one person. For more information of other cities, please Click Here.（1）Why do the authorities of Buffalo provide a house for people with 1$? A.To improve the lives of poor people.B.To make the city attractive at no cost.C.To solve the problems of employment.D.To attract p