【正文】 a third party distribution pany. Service es out as the most important factor. 成本，盡管非常重要的，卻排第三位，而客戶所體驗的質(zhì)量成為了第二個最重要的因素。英國， ％，擁有比例最高的外包工作。 To keep control of costs : not having to pay the third party a profit margin on top of the costs ●對客戶的分布保持直接的聯(lián)系 To keep a direct link in distribution with customers ●貿(mào)易物流，是建立在一個單一的交易或一系列個別交易之上的關(guān)系的物流。 There are many reasons why an anization decides whether to keep its distribution operation inhouse, or contract it out to a third party service provider. 選擇第三方的原因 Reasons to Choose a Third Party 減少成本：通過外包業(yè)務(wù)，識別相關(guān)成本。阿斯達(dá)就是這樣一個公司 ,由于其優(yōu)越的供應(yīng)渠道 ,所以有這些特點。根據(jù)物流服務(wù)需求和服務(wù)要求，進(jìn)入寶潔公司視野的物流企業(yè)主要有兩類：占據(jù)物流行業(yè)主導(dǎo)地位的國有企業(yè)和民營儲運企業(yè)。 and Procter Gamble Company makes PGL logistics service levels continue to improve, being the third party logistics enterprises in the domestic leading. 寶潔公司針對自身需求選擇寶供作為第三方物流服務(wù)提供商，開展了合作伙伴關(guān)系，在這種合作模式下，實現(xiàn)了“雙贏”的目標(biāo)。 With the business growth of Procter Gamble Company in China, substantially increase in warehouse storage requirements, PGL’s good operational performance got the identity from Procter Gamble, who gave its further outsourcing storage business to PGL. of logistics. 針對寶潔公司的物流需求，寶供規(guī)劃設(shè)計和實施物流管理系統(tǒng)，優(yōu)化業(yè)務(wù)流程，整合物流供應(yīng)鏈，以“量身定做、一體化運作、個性化服務(wù)”模式滿足寶潔公司的個性化需求，提高物流的可靠性，降低物流總成本。 1992年，寶潔公司進(jìn)入中國市場，并在廣東地區(qū)建立了大型生產(chǎn)基地。Peters et al,1998) 表 29： 企業(yè)為什么選擇承包其的配送經(jīng)營的主要原因（來源 :PE咨詢1996。結(jié)果顯示，服務(wù)是最重要的因素。歐洲的平均水平超過 25％。 Transaction logistics, where the relationship is built on a single transaction or a series of individual transactions. ●合同物流，是以契約形式為導(dǎo)向，依賴于第三方供應(yīng)商，來滿足公司所定義的績效目標(biāo)的明確定義的關(guān)系。 To reduce costs： by contracting the operation out, it is easier to identify associated costs. 集中資源于企業(yè)的核心能力上。 A pany that has high customer service requirements , significant logistics costs as a proportion of total costs, and an efficient logistics operation administered by petent personnel will likely decide to keep distribution inhouse. Asda is a pany that, because of its superior supply channel, has these characteristics. 對于那些不把物流作為中心戰(zhàn)略，并在公司內(nèi)部不具備高層次能力，把物流外包給第三方供應(yīng)商的組織提供了降低成本和通過更好的客戶服務(wù)，提高客戶滿意度的機(jī)會。 As the household products maker, Procter Gamble’ s demand for logistics services requires high demands on response time, service reliability and quality protection system. According to Logistics service needs and service requirements, there are two categories logistics enterprises entering the field of view of the Procter Gamble: the stateowned enterprises and private storage and shipping panies who occupy the dominant position of the logistics industry. After investigation and assessment, the Procter Gamble Company believes that stateowned logistics enterprise gets a single business , either just warehouse storage or responsibility only for rail transport, and storage warehouse equipment fall behind , imperfect quality protection system , the backward IT in transport, lack of employee awareness of service, and lack the guarantee to response time and service reliability. So, Procter Gamble Company focused on private transportation enterprise. 經(jīng)過調(diào)查評估，寶潔公司認(rèn)為當(dāng)時國有物流企業(yè)業(yè)務(wù)單一，要么只管倉庫儲存，要么只負(fù)責(zé)聯(lián)系鐵路運輸，而且儲存的倉庫設(shè)備落后，質(zhì)量保護(hù)體系不完善，運輸中信息技術(shù)落后，員工缺乏服務(wù)意識，響應(yīng)時間和服務(wù)可靠性得不到保證。 According to their own choice of demand for third party logistics service provider Procter Gamble chose PGL, which launched a partnership, in this mode of cooperation, achieved the winwin goal in the end. 在物流市場需求日益增長和國際國內(nèi)激烈的市場競爭環(huán)境下，寶潔公司應(yīng)用第三方物流的成功，將為中國工商企業(yè)采購第三方物流服務(wù)、選擇物流服務(wù)提供商樹立標(biāo)桿。 Preliminary cooperation achieved very good results for both, PGL helped Procter Gamble Company for cost savings of $ 6 million a year, and the demand high standards of quality of logistics services in Procter Gamble is also greatly improved the PGL’ s f service level. 隨著寶潔公司在中國業(yè)務(wù)的增長，倉庫存儲需求大幅度增加，寶供良好的運作績效得到了寶潔公司的認(rèn)同，進(jìn)一步外包其倉儲業(yè)務(wù)給寶供。s largest consumer products manufacturers. Procter Gamble established a large production base in Guangdong since it entered the Chinese market in 1992. Whether the product is quickly transporte