【正文】 .................................................................................33 2 《 二次銷售和咨詢服務合同 》 作業(yè)規(guī)范 .............................................................................................341 需求工作計劃的制定 .................................................................................................................342 《二次銷售和咨詢服務合同》項目需求資料的收集 ................................................................343 《二次銷售和咨詢服務合同》項目需求的實施分工 ...............................................................344 《軟件產(chǎn)品需求分析報告》的編寫 ...........................................................................................345 《軟件產(chǎn)品需求分析報告》的論證 ............................................................................................346 簽訂《軟件產(chǎn)品開發(fā)協(xié)議》 .....................................................................................................347 簽訂《備忘錄》 .........................................................................................................................358 產(chǎn)品的驗收 .................................................................................................................................359 項目的驗收 .................................................................................................................................35 《技術服務合同》實施管理 .............................................................35 1 《 技術服務合同 》 實施管理流程 ..........................................................................................................35 2 《 技術服務合同 》 實施管理規(guī)范 ..........................................................................................................35 《品牌運作合同》的實施 ...............................................................35 1 《 品牌項目合作協(xié)議書 》 的審批和簽訂 .............................................................................................35 2 《 品牌運作合同 》 ——產(chǎn)品開發(fā)設計 .................................................................................................361 《品牌運作合同》—— 產(chǎn)品開發(fā)設計流程 ................................................................................362 《品牌運作合同》—— 產(chǎn)品開發(fā)設計規(guī)范 ................................................................................37 3 《 品牌運作合同 》 ——品牌推廣 ..........................................................................................................381 《品牌運作合同》—— 品牌推廣實施流程 ................................................................................382 《品牌運作合同》—— 品牌推廣實施規(guī)范 ................................................................................39項目進度跟蹤管理 ....................................................................40 1 項目進度跟蹤管理流程 .......................................................................................................................40 2 項目進度跟蹤管理制度 .......................................................................................................................411 總則 .............................................................................................................................................412 合同執(zhí)行過程的跟蹤控制 .........................................................................................................41管理咨詢實施規(guī)范 ....................................................................421 立項制度 ..........................................................................422 項目啟動準備 ......................................................................421 與企業(yè)決策層進行溝通 .............................................................................................................422 實施動員 .....................................................................................................................................433 確定實施計劃 .............................................................................................................................443 調(diào)研階段 ..........................................................................441 了解企業(yè)發(fā)展目標 .....................................................................................................................442 了解企業(yè)運作現(xiàn)狀 .....................................................................................................................443 了解企業(yè)基層運作現(xiàn)狀 .............................................................................................................454 按照要素法實施企業(yè)管理改造 ........................................................475 / 631 要素文檔的編寫和驗收 .............................................................................................................472 要素法的實施內(nèi)容 .....................................................................................................................475 協(xié)助企業(yè)在全新管理模式下的運作 ....................................................481 系統(tǒng)運行初期的維護 .................................................................................................................482 項目實施與客戶服務的交接 .....................................................................................................49四、客戶服務作業(yè)規(guī)范 ...........................................................................................................................................50 服務對象 ...........................................................................51 服務理念 ...........................................................................51服務內(nèi)容 ............................................................................51 1 管理咨詢服務 .........................................................................................................................................51 2 技術開發(fā)服務 .........................................................................................................................................51 2 技術支持服務 .........................................................................................................................................51客戶服務方式 ............................................................