【正文】
aking system。s core petitiveness in the increasingly important status of living. In the letter, Times ine today, information is the starting point of business activity is the basis for forecasting and decisionmaking is an important resource for enterprises, is Raise an important means of corporate governance. An enterprise information flow problems, it is equivalent to poor people39。s core petitiveness will be increased. 附錄 2 譯文 企業(yè)核心競(jìng)爭(zhēng)力的培育 1 積極打造人力資本 培育一支高水平的人才隊(duì)伍 市場(chǎng)競(jìng)爭(zhēng)的核心在人才,企業(yè)要在激勵(lì)的市場(chǎng)競(jìng)爭(zhēng)中占有一席之地,就必 須建設(shè)一支高素質(zhì) 的人才隊(duì)伍。神火集團(tuán)在借鑒西方成功管理模式的基礎(chǔ)上,在長(zhǎng)期管理實(shí)踐中形 成了自己的 “ZG 型 ”管理模式。要把信息作為管理活動(dòng)的基礎(chǔ)依據(jù)來提高企業(yè)管理水平 ,促進(jìn)企業(yè)核心能力的形成。在這一過程中,一是能夠提高效率、降低成本、形成品牌占領(lǐng)市場(chǎng);二是逐步形成自己在經(jīng)營(yíng)管理 、技術(shù)、產(chǎn)品、銷售、服務(wù)等諸方面與同行的差異,形成自己獨(dú)特的可以提高消費(fèi)者特殊效用的技術(shù)、方法等,這是構(gòu)成公司核心競(jìng)爭(zhēng)力的重要因素。一個(gè)企業(yè)要保持持久的競(jìng)爭(zhēng)力,必須適應(yīng)傳統(tǒng)產(chǎn)業(yè)和新興產(chǎn)業(yè)的動(dòng)態(tài)變化,著眼于全球范圍考慮產(chǎn)品前景,根據(jù)進(jìn)入更有吸引力的產(chǎn)業(yè)情況建立相應(yīng)競(jìng)爭(zhēng)優(yōu)勢(shì);同時(shí)要以國際眼光制定企業(yè)的總體戰(zhàn)略,確定經(jīng)營(yíng)方向、產(chǎn)品結(jié)構(gòu)和競(jìng)爭(zhēng)層次。波特在《競(jìng)爭(zhēng)優(yōu)勢(shì)》一書 中提出了企業(yè)盈利的 5 種競(jìng)爭(zhēng)作用力:新的競(jìng)爭(zhēng)對(duì)手入侵、替代產(chǎn)品的威脅、客戶的侃價(jià)能力、供應(yīng)商的侃價(jià)能力、現(xiàn)存競(jìng)爭(zhēng)對(duì)手之間的競(jìng)爭(zhēng)。面對(duì)強(qiáng)大的競(jìng)爭(zhēng)對(duì)手,我國企業(yè)應(yīng)當(dāng)集 中力量在某一行業(yè)內(nèi) “做強(qiáng) ”,再通過全球擴(kuò)張 “做大 ”。前者是指企業(yè)通過從事符合自身資源條件與能力的某一領(lǐng)域的生產(chǎn)經(jīng)營(yíng)業(yè)務(wù),來謀求企業(yè)的不斷發(fā)展。在這種模式下,神火集團(tuán)多年來還形成了獨(dú)具特色的管理風(fēng)格,如雷厲風(fēng)行的工作作風(fēng),表現(xiàn)在全體員工的 “三盡、四不推 ”上,即盡職、盡責(zé)、盡快地干好自己的工作;今天的事不往明天推、自己的事不往別人身上推、本單位應(yīng)該辦的事不往其它單位推和下級(jí)應(yīng)該辦的事不往上級(jí)推。目前,我國企業(yè)缺少專業(yè)技術(shù)人才和市場(chǎng)開發(fā)、管理方面的人才,是制約核心能力形成的一個(gè)重要原因。s core petitiveness of the road there are two: First, professional development path, the path to diversification. While the former refers to enterprises engaged in their own resources in line with the conditions and the capacity of the field of production and operation of a business, to seek business. Continue to develop. The latter refers to enterprises engaged in a number of products or sectors of production and management business, expansion of enterprises. Typically, panies do not have a field of the advantages of the first, generally do not easily engage in diversified development. According to Fortune magazine Statistics, the world39。 ④ appropriate period of evaluation and promotion。 To form the core of enterprise petitiveness, the key is to have core technology, with the core technology to enable enterprises to form specialized gifted 。 Learning and the accumulation of, and talent is the carrier of these intellectual resources, the Core Competence of the personnel have a high degree of dependence. At present, the lack of professional and technical personnel of enterprises and market development, management personnel, restricting the formation of a core petence important reasons. Therefore, efforts