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【正文】 dynamics Erode advantages Positional advantages realized ?superior customer value Key source factors Barriers to imitation 2021/11/12 6 Map of women’s clothing retailers ? ? ? Women’s wear value for money Women’s wear fashionability ?? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? 2021/11/12 7 Substitution from supply side ? Which rivals are serving related product class with the same technology, manufacturing processes, material resources, sales force, and distribution channels? ? What is the geographic scope of the market? it is regional or global? ? Which petitors should be includedonly those presently serving the market or potential entrants with capacity to pete? 2021/11/12 8 What Strategic Moves Are Ri
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