【正文】
二家房地產(chǎn)企業(yè)的營運能力卻存在著 ?個共同的問題,即營運資金周轉速度 過于緩慢。若企業(yè)應 收賬款周轉率過低,則說明企業(yè)催收賬款的效率太低或信用政策十分寬松,會影 響企業(yè)資金利用率和資金的正常周轉。它反映公司從取得應收賬款的權利到收冋款項轉換為現(xiàn)金所需要時間的長 度。存貨周轉率對于 房地產(chǎn)行業(yè)足 ?個非常太鍵的指標,房地產(chǎn)行業(yè)足 ?比較特殊的。它 反應了企業(yè)資產(chǎn)的利用程度。 總資產(chǎn)周轉率 ?足指企業(yè)的銷儔收入 4 總資產(chǎn)平均余額的比率。s shortterm solvency will also strengthen, in some extent could pensate for the currenl ratio low adverse impact. If ihe enterprise rcceivablcs turnover is too low, then explaining enterprise collection receivable inefficient or credit policy very loose, affect ihe enterprise use of ihe capital and capital normal turnover. On real estate enterprise operation ability of financial analysis framework can mainly from three aspects: building management ability index, accounts receivable turnover and working capital turnover rate. In these three respects based on real estate enterprise bining the characteristics, the selection of the appropriate financial index on real estate enterprises1 operating capability evaluation. This paper puts forward the analysis framework of general applicability, for real estate enterprises and other enterprises in ihe operation ol. the managers do provide quantilative basis for decisionmaking and analysis methods. Through the case analysis can be found lhat, because the influence of assets turnover rate, total assets yield level but not necessarily advocate business wu ine con si stenl wilh gross margin. And mercial real estate and industrial real estale, residential real estate than sex where profit margins, so vanke’s sales inc margin increased year by year, but despite highest when still about 41%, but the lujiazui, and ihe land is provided ine can be as high as 80% gross margin, cofco property of materials processing ine also can achieve 75% gross margin. From the trend, the ines of the three panies are in growth state gross margin. Bui because ihe operating cash flow is low, the efficiency high profit margins of the lujiazui and cofco real estate but show low on total assets. Three real estate enterprise operations in there is a mon problem, namely the working capital turnover rate is too slow. Operation ability of the enterprise of the scale of operations and different difference were real estate enterprise can cause inventory turnover rate and working capital turnover rate is different. Residential properly turnover rale sex than mercial real estale and industrial real estate, so vanke faster the inventory turnover faster than lujiazui, cofco property because small in scale, the turnover rate close t