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cult to identify his purpose. You may have had to guess.Simon probably wanted to do two things:to ask Mr Roman to collect his credit card andto explain how the annual fee for credit cards is charged. So, you need to identify your purpose for writing. Your readers need to know why you are writing to them. Therefore, you should state your purpose for writing very clearly at the beginning. You can do this by writing a sentence which begins with a set phrase followed by a verb. For example, I’m writing to / I would like to…explain / request…s response.Your readers need to know exactly what you want them to do. Therefore, you should be very specific when determining your reader39。Remember: when you decide what you want your reader to do, you need to be as specific as possible.s response. But how can you determine what your reader needs to know? The answer depends on:why you are writing andwhat you want the reader to do.s purpose)expects Mr Roman to understand the charges (reader39。IF Simonwants to ask Mr Roman to collect his credit card (writer39。s information)HOW to collect his credit cardWHERE to collect his credit cardWHEN to collect his credit card Summarythe writer39。In other words, you can help your reader by stating very clearly why you are writing and how you expect your reader to respond. The 5W1H questions (who, what, why, where, when and how) help to ensure you have included all the necessary information. Then, you can provide the information your reader needs to know.匯豐銀行商務(wù)寫作教程[2] Wele to Chapter 2. In Chapter 1 you learned how to plan a business letter. In this chapter, you39。ll do this by o preparing a clear outline o arranging the contents to fit the outline. Planning: A Quick ReviewIn Chapter 1, you learned about the planning stage of the Writing Process. Before you can organise your writing, it39。How you want the reader to respondReader39。ve planned to write. In other words, you make an outline.Organising: How To Do ItHow do you organise what you have planned? Do you need to use a different outline for every letter, memo, fax and that you write?Not at all! For some special situations, you39。 LetterAs you know, we have always enforced a strict dress code. We have now revised this code. I would like to inform you of the changes.The code for branch staff and office staff is different. As I39。Organising: SOFAR StrategySo far, so good? Actually, if you remember that expression SOFAR it39。Dear39。s name, use Dear Sir or Dear Madam. If you do not know if the reader is a man or a woman, use Dear Sir or Madam.OPENING (BACKGROUND)The Opening includes two parts (and usually two paragraphs): the background (referring to previous contact with the reader or introducing a situation)the writer39。S PURPOSE)In the second part of the opening you state the writer39。To: All StaffDate: 20 July 200XFrom: General ManagerReferenceSubject: Dress Codesmartcasual39。d like to invite you to lunch next Thursday.Reader39。s response InviteIn this chapter, you learned how to organise the contents of the documents you write. You learned that, when writing to colleagues or customers, you usually can follow a similar outline.SOFAR can help you remember the basic outline.In the following Summary Exercise, you can use SOFAR to help you arrange the contents of a letter.(2) May I suggest that you contact Mr Ong directly.(6) Dear Mr Rushford(10) The manager is Mr David OngAnswer: ve now pleted Chapter 2! In this chapter you continued to learn about the Writing Process by looking at the second stage Organise.So now you can organise your business correspondence bypreparing a clear outlinearranging the contents.In the next chapter, you39。 評(píng)論 114In the last two chapters, you39。ll focus on writing the first draft and taking the first step in revising your draft.ObjectivesPlanning and Organising: A Quick Reviewre going to write. In planning, you decideo why you are writing (writer39。You then organise your plan by creating an outline.ll begin to write a letter. As you write this letter, you39。The letter you will write is based on the following situation: into his Premier account. Unfortunately, the name on the cheque (the bearer39。Mr Perry needs to ask the drawer to write another cheque, making sure the name is exactly the same as on the account card. Then, the money can be deposited into his account.Mr Perry39。s Point, Vancouver Account no: Mr R Perry Remember: there are five stages in the Writing Process. You always need to begin with the first stage.LETTER TO MR PERRY: PLANNINGThe 3 strategies in planning ares Information).How did you do? Here is a suggested plan:s Purpose Reader39。 To accept our suggestion The writer of the cheque needs to issue another cheque with the correct name Now that you39。Salutations Information)LETTER TO MR PERRY: ORGANISINGSalutation: refer to Quick Deposit chequeapologise that cheque cannot be accepted writing to explain situation and suggest solutionRemarks:hope information is useful You39。ll learn how to check your documents to make them plete.What do you think a plete document contains?When you revise your writing to make it plete, you make it easy for your reader to respond. The reader doesn39。t need to read irrelevant information.Therefore, a plete document containso all that the reader needs to know o only what the reader needs to know Being Complete: How To Do It Is the structure of the letter plete? You can also check the contents of the letter to see if it is plete. You can do this by paring the contents of your letter with the plan you wrote earlier in the Writing Process. What should be included in the contents of your letter?o the writer39。s purpose, the read