【正文】 .................................................... 45 三、公司管理框架 ................................................................................................................................................ 45 淘寶商城品牌男裝推廣 —— 商業(yè)計(jì)劃 —— 胡 機(jī)密 第 4 頁 /共 45 頁 第一章：摘要 “未來十年，中國電子商務(wù)將增長 250 倍。： 電話號碼 ： 及郵箱： 保密須知 本商業(yè)計(jì)劃書屬商業(yè)機(jī)密，所有權(quán)屬于 胡璐 。 二零一一年十二月 淘寶商城品牌男裝推廣 —— 商業(yè)計(jì)劃 —— 胡 機(jī)密 第 2 頁 /共 45 頁 目錄 第一章：摘要 ................................................................................................................................................................2 第二章：團(tuán)隊(duì)介紹 ........................................................................................................................................................4 一、宗旨（任務(wù)） ...................................................................................................................................................4 二、團(tuán)隊(duì)簡介 ............................................................................................................................................................4 三、團(tuán)隊(duì)?wèi)?zhàn)略 ............................................................................................................................................................4 1．品牌戰(zhàn)略 .........................................................................................................................................................4 2．營銷戰(zhàn)略 .........................................................................................................................................................5 3．發(fā)展戰(zhàn)略 .........................................................................................................................................................6 四、團(tuán)隊(duì)管理與專業(yè)技能 .......................................................................................................................................6 團(tuán)隊(duì)長簡介 .....................................................................................................................................................6 擬邀團(tuán)隊(duì)成員簡介 .........................................................................................................................................7 擬招聘人員 .....................................................................................................................................................7 五、場地與設(shè)施 .......................................................................................................................................................7 場地計(jì)劃 .........................................................................................................................................................7 基礎(chǔ)設(shè)備計(jì)劃 .................................................................................................................................................7 六、風(fēng)險(xiǎn) ....................................................................................................................................................................7 1．供應(yīng)鏈 ..............................................................................................................................................................7 2．品牌 .............................................................................................................