【正文】 構(gòu)見(jiàn)圖 11。在執(zhí)行力得到保證的情況下 ,所謂的業(yè)績(jī)只是水到渠成。沒(méi)有管理的銷(xiāo)售只能算是簡(jiǎn)單的買(mǎi)賣(mài) ,而不是真正的市場(chǎng)營(yíng)銷(xiāo)行為 。 2 目 錄 前 言 ............................................................................................................. 5 第 1章 售樓部的組織結(jié)構(gòu) ............................................................................................... 6 1．售樓部的基本組織架構(gòu) ........................................................................................ 6 2. 售樓部的部門(mén)職能 .............................................................................................. 6 第 2章 售樓部的崗位職責(zé) ............................................................................................ 7 1．項(xiàng)目總監(jiān)的工作職責(zé) ............................................................................................ 7 ....................................................................................... 8 ..................................................................................... 11 .............................................................................. 14 第 3章 銷(xiāo)售管理流程 ................................................................................................. 19 ................................................................................................ 19 ................................................................................................ 20 ................................................................................................ 21 ................................................................................................ 22 ....................................................................................................... 22 ....................................................................................................... 23 ....................................................................................................... 24 ....................................................................................................... 25 ....................................................................................................... 26 ................................................................................................ 27 .............................................................................................. 28 .............................................................................................. 29 .............................................................................................. 30 .............................................................................................. 31 .............................................................................................. 32 .............................................................................................. 33 .............................................................................................. 34 第 4章 銷(xiāo)售業(yè)務(wù)流程 ................................................................................................... 35 3 ............................................................................................ 35 ......................................................................................... 36 ....................................................................................................... 37 ................................................................................................... 38 ................................................................................................... 39 ................................................................................................ 41 ................................................................................................... 42 ................................................................................................ 43 ................................................................................................ 44 ........................................................................................... 45 .................................................................................................. 46 .................................................................................................. 47 ..................................................................................................... 48 第 5章 售樓部行政管理制度 ........................................................................................ 49 ................................................................................................... 49 2. 售樓部考勤制度 .................................................................................................. 49 3．售樓部值班制度 ................................................................................................. 50 4．售樓部例會(huì)制度 ................................................................................................. 51 5．售樓部衛(wèi)生管理制度 .......................................................................................... 52 6. 售樓部安全管理制度 ......................................................................................... 53 7. 銷(xiāo) 售用品管理制度 .............................................................................................. 54 8. 售樓部處罰條例 .................................................................................................. 55 9．售樓部考核制度 ................................................................................................. 59 .................................................................................... 60 第 6章 售樓部工作規(guī)范制度 .......................................................................................... 61 1. 案場(chǎng)工作紀(jì)律 ..................................................................................................... 61 2．銷(xiāo)售禮儀規(guī)范 ...................................................................................