【正文】 eds of his enterprises in the world is responsible for the country. Need to integrate global resources and the right of consumers around the world responsible. They need to contribute to the munity and they need to foster the image. Samsung done so it Samsung was successfully.s rapid opening of the supermarket chain has been building his management team and rapid reaction supply chain. Theoretically Lenovo in the international market petitors began when awakened positive petition should also establish a strong management team and the localization response agile supply chain. But in fact it39。In this regard Lenovo marketing done on the more successful. Firstly Lenovo’s sport marketing was successful in global. You can say this point is Lenovo learning from Samsung’s successful experience. Lenovo39。 Localization is first step and most important step for the international. If Lenovo failed localization so it is difficult to achieve internationalization. Google appointed KaiFu Lee, vice president for global concurrently president of China is a good example. Google to open the Chinese market to pete and Baidu, he first has to do is a localization team.s goal is to open WalMart stores in China each city, perhaps further with the development of an opening in every town. So one trail learning is necessary for WalMart. You can imagine, if Lenovo Group and the United States in the negotiations of the use of the broken English is cooked then you can imagine people sitting in the two countries will have to work with how great the differences and contradictions. If Lenovo executives level are not study the United States culture and the unspoken rules before they buy IBM PC department so that the major acquisitions will be difficult to continue. s PC division, Lenovo if learn the American consumer habits, lifestyle, and the legal situation of the values Americans have to understand that it acquired in association with the issue of integration after winning exposed to greater problems. In fact, Lenovo39。s software industry has bee an important pillar for economic development. The information like that Lenovo group must be known before them marks this decision. Of course Lenovo group must research the government’s intervention in the situation of these two countries. This is one very important point to explain why WarMart so successful. Step one: research learning.Step two: microcosmic learning Step three: trail learning Step four: deepen and development learningStep five: reform enterprise DNA Through Lenovo history to find strategies Lenovo was takenIntroduction Now days, more and more panies are going global. In China Lenovo is a representative in that area. During I do the research about Global strategy I am very interested in the Lenovo group. It might be the earliest one gets the mind about globalization. At the beginning to run pany they get them target is going global.216。216。 Supply chain Step five: reform enterprise DNA Step two: microcosmic learningStep one: research learning. Learning skills and globalization216。216。Content Abstract IntroductionStep three: trail learning216。 Global marketing and double operation mode Reform Lenovo business DNA for build new pany culture and global development 216。Abstract From Lenovo development history is to view. Lenovo no mater what management mode, operating mode or technology mode have been in development. Each one changes is against every major change in the marketplace. But this time for Lenovo globalization them mark the change is not good enough.There are five steps enterprise should be take during them go to globalization. They are five different level learn enterprise will be taken. First three steps are get seedtime. For Lenovo, Last two steps are more impotent. If a pany is not learning before they are going to international. It’s hard to successful. It’s like a student will be study in a new country but he or she can not know anything about that new country he or she is hard to enjoy his or her study. s macroeconomic environment and learning it. Before WalMart has been open any supermarket in China. There management must be get research for Chinese population, ine and consumption levels, the per capita GDP of the economy and the Chinese government’s intervention in the situation of more then one investigation.s software industry output value of 87 billion US dollars, exports reached 50 billion US dollars, India39。Lenovo is the same in acquisition of IBM39。s management was learning the Americans these potential habits and the rules has so understood will be relatively less.Trail learning The third step is learning phase of the second stage of indepth. The first two stages of learning are to go abroad for the door before a preparatory work. The third phase is learning test water. In this regard WalMart has done quite well. WalMart entered China in 1996 after five years in China did not have open one more supermarket. Is WalMart hasn’t enough money for more supermarket running in China? No, it’s not. It‘s WalMart is doing the trail learning in China. In these five years, WalMart needs further verification by the domestic market analysis and forecasts of expected adjustments and the development of strategic planning. Because of WalMart39。So Lenovo in the United States and other targeted countries on the market to do less is to establish their base and develop their own localization of management talent. If Lenovo not build a team in the target country they are hard to quite join the local market. no one will take the initiative to buy. Therefore, a brand in a local market in order to survive it so successful marketing is essential.s in China began opening large fastfood chain has been established at the ti