【正文】 ed policy analysis, financial analysis knowledge, and shop business plan, mercial real estate knowledge, and a series of intermediary transfers should help market Changes,expansion of new business courses. 21st Century China Real Estate said that although the policy and market reasons, the current temporary encountered certain difficulties, but whether China headquarters in Shanghai or regional, have confidence and ability to lead the shop through the market troughs. To encourage confidence in the club in an extraordinary period, devote great efforts, the Shanghai region in the lower economic ine of a large piece of funding is still spent on the operation norms shop regular awards. 21 regional heads of the Shanghai real estate in particular : the relationship between the region and launching a loss, a relationship with all countries prospering or declining, and maximize the performance of their club is in the interests of regional branches. 21 properties located in the Hongkou District Jingyi club head in an interview said that since April, the shop has been a great deal of influence. As a longerold store operating hours, although relying on the accumulation of past clients in the month also remain part of the profits, but overall it appears that only the maintenance of insurance business. As a member of the renowned brands in the market volatility, whether in marketing, training and related hardware support, and other intermediary was greater than the advantages. 21 real estate Shanghai your club President also referred to the Eastern Zhou Dynasty shop in a poor market environment is extremely difficult to survive alone shops, and this is a shop closed in the surrounding circumstances, he will be able to continue to operate one of the causes. 21 real estate Deyou amp。 特許經(jīng)營(yíng)的低成本擴(kuò)張、分享品牌與支持的經(jīng)營(yíng)模式在房地產(chǎn)中介市場(chǎng)得到認(rèn)可。這些特性決定了特許品牌可以以一個(gè)較低的風(fēng)險(xiǎn)與投入實(shí)現(xiàn)規(guī)?；?jīng)營(yíng)，并迅速擴(kuò)大市場(chǎng)占有率。 21 世紀(jì)不動(dòng)產(chǎn)上海區(qū) 域某運(yùn)營(yíng)負(fù)責(zé)人介紹，特許加盟是特許人與受許人之間的一種契約關(guān)系。在最困難的幾個(gè)月里，正是依靠過(guò)去的客戶積累及品牌聲譽(yù)，使門店始終保持了一定的成交量。特別是在上海這樣一個(gè)國(guó)際化的都市里，高端客戶，特別是境外客戶對(duì) 21 世紀(jì)品牌的認(rèn)可，為門店帶來(lái)了大量的業(yè)務(wù)?？梢灶A(yù)見(jiàn)，隨著一系列措施的開(kāi)展，在未來(lái)一段時(shí)期內(nèi)， 21 世紀(jì)不動(dòng)產(chǎn)各門店的運(yùn)營(yíng)能力將有進(jìn)一步的 提升，也有信心在未來(lái)的三年內(nèi)通過(guò)完善發(fā)展戰(zhàn)略，提升核心競(jìng)爭(zhēng)優(yōu)勢(shì)，充分整合資源，真正成為中國(guó)房地產(chǎn)中介行業(yè)的第一品牌。 區(qū)域某高層介紹，作為全球最大的房地產(chǎn)綜合服務(wù)提供商， 21 世紀(jì)不動(dòng)產(chǎn)已經(jīng)形成了系統(tǒng)全面的運(yùn)營(yíng)管理模式，在進(jìn)入中國(guó)大陸地區(qū)后，中國(guó)總部及各區(qū)域分部又投入了巨大的資金，對(duì)這些先進(jìn)的模式進(jìn)行了消化與吸收，并進(jìn) 行了本土化工作。 成長(zhǎng)在大品牌下的小品牌 大樹(shù)底下好乘涼。作為一家經(jīng)營(yíng)時(shí)間較長(zhǎng)的老店，雖然依靠過(guò)去的客戶積累，在部分月份還能保持盈利，但整體看來(lái)，只能維持保本經(jīng)營(yíng) 。 21 世紀(jì)中國(guó)不動(dòng)產(chǎn)表示，雖然因?yàn)檎吲c市場(chǎng)的原因，在目前暫時(shí)遇到了一定的困難，但無(wú)論是中國(guó)總部，還是上海區(qū)域，都有信心也有能力帶 領(lǐng)各門店走過(guò)市場(chǎng)低潮期。二，加大市 場(chǎng)推廣力度。從 4 月開(kāi)始，首先調(diào)整了分部的運(yùn)營(yíng)結(jié)構(gòu)，將上海市劃分為兩個(gè)大區(qū)。 作為全球最大的房地產(chǎn)綜合服務(wù)提供商， 21 世紀(jì)不動(dòng)產(chǎn)的上海區(qū)域分部也無(wú)可避免地遭遇沖擊。從 4 月份開(kāi)始，受政策影響，各大中介公司成交量均大幅萎縮。根據(jù)有關(guān)統(tǒng)計(jì)， 5 月到 8 月，各中介公司的交易量與年初相比，下滑了近 50％，部分公司甚至達(dá)到了 70％。舉例說(shuō)，一般一個(gè)中小型的中介公司，月 運(yùn)營(yíng)成本在 1 到 3 萬(wàn)元之間，而 21 世紀(jì)旗下的絕大多數(shù)門店運(yùn)營(yíng)